Product Marketing Executive

As a Product Marketing Executive at our organization located in Lotus Business Park, Sector 127, Noida, you will be an integral part of the Sales & Marketing department. With your 15 years of experience, you will play a vital role in developing and implementing strategic marketing initiatives to drive business growth. Your primary responsibilities will include developing and executing Go-To-Market (GTM) strategies and Segmentation, Targeting & Positioning (STP) frameworks. You will be responsible for planning and supporting product launches, creating and optimizing marketing collaterals, as well as conducting market research and competitor analysis to identify key opportunities in the market. Collaboration with sales teams to align marketing efforts with business objectives will be a key aspect of your role. Additionally, you will support branding, events, and lead generation activities to enhance the visibility and reach of our products in the market. To excel in this role, you must possess a Bachelor's or Master's degree in Marketing, Business, or a related field. Your strong understanding of core marketing principles such as GTM, STP, and product positioning will be crucial. Excellent communication, analytical, and presentation skills are essential for effective execution of marketing strategies in a fast-paced and collaborative environment. If you are a dynamic and result-oriented marketing professional with a passion for driving marketing strategies and campaigns, we invite you to apply for this exciting opportunity to make a significant impact on our organization's success.,