Product Manager - B2C/D2C (Sales)

Product Manager - B2C/D2C

Role Overview:

We are seeking a passionate and results-oriented Product Manager with a strong background in the Business-to-Consumer (B2C) or Direct-to-Consumer (D2C) space to join our dynamic team. You will be responsible for the strategy, roadmap, and execution of our [mention specific product area or product line] to drive user growth, engagement, and revenue. You will deeply understand our target audience, identify their needs, and translate them into compelling product experiences. This role requires a blend of strategic thinking, analytical rigor, customer empathy, and strong execution skills.

Responsibilities:

- Product Strategy & Vision:

- Market & User Research:

- User-Centric Design:

- Requirements Gathering & Documentation:

- Cross-Functional Collaboration:

- Product Development & Execution:

- Performance Monitoring & Analysis:

- A/B Testing & Iteration:

- Go-to-Market Strategy:

- Staying Updated:

Qualifications:

- Bachelor's degree in Computer Science, Engineering, Business Administration, or a related field. MBA is a plus.

- More than 2 Years of proven experience as a Product Manager, specifically within a B2C or D2C environment.

- Deep understanding of the B2C/D2C business models, customer acquisition strategies, and retention tactics.

- Strong analytical and problem-solving skills with the ability to interpret data, draw insights, and make data-driven decisions.

- Excellent communication, presentation, and interpersonal skills with the ability to effectively communicate with both technical and non-technical audiences.

- Experience working in an agile development environment.Proven ability to define and launch successful products.

- Proven ability to define and launch successful products.

- Strong user empathy and a passion for creating exceptional user experiences.

- Familiarity with A/B testing methodologies and tools.- Experience with product analytics tools (e.g., Google Analytics, Mixpanel, Amplitude).

- Familiarity with A/B testing methodologies and tools.