PPC Expert

Location:

Job Type:

About Us:

Seth Matrix

PPC Expert

Key Responsibilities:

• Campaign Management:

  Create, monitor, and optimize

  PPC campaigns

  on

  Google Ads, Facebook Ads, Instagram Ads, LinkedIn Ads, and YouTube Ads

  . Manage

  campaign budgets, bids, and targeting strategies

  .

• Research & Analysis:

  Conduct

  keyword research, competitor analysis, and audience segmentation

  . Identify

  trends, insights, and opportunities for campaign growth

  .

• Ad Creation & Optimization:

  Write

  engaging ad copies

  and work with the

  creative team for visuals

  . Run

  A/B testing

  for

  ads, creatives, and landing pages

  .

• Performance Tracking:

  Use

  Google Analytics, Tag Manager, and conversion tracking tools

  . Generate

  weekly/monthly reports with insights & recommendations

  .

• ROI Optimization:

  Continuously

  reduce cost per lead/sale

  while

  improving quality of leads

  . Suggest

  new strategies for scaling successful campaigns

  .

• Industry Awareness:

  Stay updated with

  latest PPC trends, algorithms, and platform updates

  .

Requirements:

• 1-2 years of experience

  in

  PPC campaign management

  .
• Proficiency in

  Google Ads (Search, Display, Shopping, Video) and Meta Ads

  .
• Experience with

  Google Analytics, Tag Manager, and conversion tracking

  .

• Strong analytical and problem-solving skills

  .
• Ability to

  handle ad budgets effectively

  .

Preferred Qualifications:

• Google Ads or Meta Ads Certification

  .

• Prior experience

  in a

  digital marketing agency

  .
• Knowledge of

  LinkedIn Ads / Bing Ads

  is a plus.

What we offer:

• Creative and collaborative work environment

  .

• Opportunity to work with diverse brands

  across industries.

• Growth and learning opportunities

  in

  digital marketing & content creation

  .

• Flexible work culture

  .