PPC Expert

As a digital marketing consultant at YourRankers, you will play a crucial role in driving digital success for clients in various industries such as SaaS, e-commerce, healthcare, financial services, real estate, ed-tech, dentistry, and law. Your primary responsibility will be to merge creativity with data-driven insights to develop customized marketing strategies that address unique goals, challenges, and target audiences. Key Responsibilities: - Manage Google Ads and Meta Ads campaigns, including creating, optimizing, and analyzing ads - Utilize strong knowledge of keyword research, ad targeting, and audience segmentation strategies - Utilize analytics and performance tracking tools to measure campaign effectiveness - Manage budget effectively and optimize ROI in PPC campaigns - Demonstrate strong problem-solving skills and attention to detail - Communicate effectively and collaborate with cross-functional teams - Possess relevant certifications in Google Ads and Meta Ads (a plus) - Bachelor's degree in Marketing, Business, or a related field preferred - Prior experience in managing PPC campaigns for diverse industries is advantageous Qualifications Required: - Proficiency in managing Google Ads and Meta Ads campaigns - Strong knowledge of keyword research, ad targeting, and audience segmentation strategies - Experience with analytics and performance tracking tools - Familiarity with budget management and ROI optimization in PPC campaigns - Strong problem-solving skills and attention to detail - Effective communication and collaboration skills - Relevant certifications in Google Ads and Meta Ads are a plus - Bachelor's degree in Marketing, Business, or a related field preferred - Prior experience managing PPC campaigns for diverse industries is advantageous,