PPC Expert (Google & Meta) - FMCG & D2C Focus

As a PPC Expert (Google & Meta) specializing in FMCG and D2C brands, you will be responsible for developing and executing PPC strategies tailored to achieve the specific goals of these sectors. Your expertise in Google Ads and Meta campaigns will be instrumental in driving results through paid search and social advertising, ultimately optimizing campaigns for maximum ROI. Your key responsibilities will include conducting audience segmentation, A/B testing, keyword analysis, and ad copy adjustments to ensure campaign effectiveness. Utilizing tools like Google Analytics and Meta Ads Manager, you will track, measure, and report campaign performance. Efficiently managing PPC budgets across channels will be crucial in maximizing campaign results while collaborating with cross-functional teams to align paid media strategies with broader marketing objectives. To qualify for this role, you should have at least 3 years of PPC experience in Google Ads and Meta Ads within the FMCG or D2C sectors. Your strong proficiency in campaign optimization, analytics, and reporting tools will be essential for success. Expertise in keyword research, bid management, and ad copy creation is required, along with familiarity in audience segmentation, budget management, and performance forecasting. A Bachelor's degree in Marketing or a related field is preferred, and certifications in Google Ads/Meta Ads will be advantageous. In return, we offer a competitive salary and professional development opportunities for driven PPC experts like you who are ready to make a significant impact on FMCG and D2C campaigns. If you are results-oriented and eager to contribute your skills to this dynamic role, we encourage you to apply and be part of our team.,