PERFORMANCE MARKETING - WFH

Location:

Work Schedule:

Timings:

About the Role

dedicated performance marketing executor

Important:

Key Responsibilities

1. Campaign Management

• Create, manage, and optimize Meta (Facebook/Instagram) and Google Ads
• Adjust targeting, budgets, bids, and placement strategies
• Write and test ad copy, headlines, and hooks
• Ensure smooth functioning of all Shopify, Pixel, GTM, and GA integrations

2. Analytics & Reporting

• Maintain daily dashboards covering ROAS, CPP, AOV, CTR, CPM
• Log platform-level performance from Meta, Google, Shopify, etc.
• Submit end-of-day (EOD) performance updates via WhatsApp and Sheet —

  by 7 PM daily

3. Creative Coordination

• Identify underperforming creatives and request replacements
• Provide performance feedback to design teams
• Suggest new angles, formats, and creatives based on data insights

4. Campaign Optimizations

• Launch and test new ad sets every 2–3 days
• Proactively pause or edit underperforming ad sets
• Maintain a balanced structure between prospecting and retargeting campaigns

5. Access & Infrastructure

• Use only your

  own personal laptop/desktop

  with stable internet
• Work via

  VPN-enabled access logins

  provided by Pixel Media
• All access is

  IP-locked and activity-logged

  — for work discipline monitoring

Performance Tracking & Monitoring

KPI

How It Is Tracked

Login & Work Discipline

IP logs + device usage reports

Campaign Output

Meta and Google Ads dashboards

Sales Impact

Shopify + Amazon + Marketplace order analytics

Daily Reporting Compliance

WhatsApp + Google Sheet before 7 PM (no delays)

Weekly Performance Review

Benchmarked vs. KPIs every Monday

Creative Testing Consistency

Minimum 3 new creative variants per brand per week

What This Role Is NOT

• Not for freelancers or agency employees managing other clients
• Not for anyone juggling multiple roles or companies
• Not for anyone requiring daily follow-ups or handholding
• Not a theory-driven job — only practical execution and performance matter

Tools You Will Use

• Meta Ads Manager
• Google Ads
• Shopify Analytics
• Google Analytics (GA)
• Google Tag Manager (GTM)
• Google Sheets, Docs, Slides
• AdCreative.ai or similar tools
• WhatsApp & Email for logs
• Loom for screen recordings (if required)

Minimum Requirements

• Prior experience managing Meta & Google Ads for D2C/E-commerce brands
• Deep understanding of conversion optimization and performance tracking
• Fluent in English (written and verbal)
• High-speed system and reliable internet connection (mandatory)
• Ownership mindset with strong personal discipline

Compensation & Growth

• Fixed monthly salary (paid by month-end)
• Performance-linked bonuses (reviewed quarterly)
• High-growth potential to take on more brands or a leadership role

Strict Terms of Employment

• No moonlighting:

  You cannot take up other freelance or marketing jobs

• System control:

  You must work only from your own system; access will be controlled

• Zero-tolerance:

  Ghosting, non-reporting, and poor discipline will lead to

  immediate termination

• Work logs & reporting:

  Required daily, with no exceptions

Closing Note

This is a high-trust, high-responsibility role. You will be given freedom — but with it comes non-negotiable accountability. If you are serious about performance marketing, willing to execute with discipline, and eager to grow with us, this is your opportunity.