Performance Marketing Specialist

Role Overview: As a PPC Executive, you will be an integral part of our team, responsible for managing all paid campaigns across different channels to drive business growth effectively. Key Responsibilities: - Form effective paid search strategies to enhance campaign performance. - Launch and optimize various E-commerce PPC campaigns targeting US locations to generate high-quality leads. - Conduct keyword selection and audience targeting for PPC campaigns. - Track key performance indicators (KPIs), identify issues, and optimize campaign performance. - Provide detailed reports on performance metrics and market-related insights. - Develop and suggest new campaigns across multiple channels to improve overall results. - Stay updated on new PPC and SEM trends to implement innovative strategies. Qualifications Required: - Proficiency in Google Ads, Facebook Ads, Bing Ads, and other platforms. - Working knowledge of analytics tools such as Google Analytics for campaign analysis. - Experience in analyzing, monitoring, and reporting on ROI for all PPC campaigns. - Ability to write compelling ad copy for AdWords. - Strong verbal and written communication skills. Note: Interested candidates can share their CV at mandeep.singh@matrixmarketers.com. For further inquiries, please contact us at 9878011368. (Note: Additional details about the company were not provided in the job description.),