Performance Marketing Manager

Job Description

Location: Sakinaka, Mumbai (onsite) About Flo: Flo is one of India’s fastest growing D2C brands and one of the first to introduce the model in the sleep solutions space. What you'll get: · The opportunity to join a high growth company with room to explore · A super team of colleagues who are all excited to actually make a difference · You'll be working with senior/upper management directly so you'll be involved in core decisions What we expect you to do: Own end-to-end strategy, execution, and optimization of performance marketing campaigns across Google Ads, Meta Ads, marketplace and more. Manage budgets ranging from high-scale media spends to lean campaign allocations with equal efficiency. Collaborate across teams for campaign planning, goal-setting, and performance analysis. Build and maintain dashboards using Looker Studio, and GA4 for real-time reporting and insights. Identify growth opportunities and recommend automation workflows (Zapier, scripts, etc.) to improve campaign efficiency. Lead performance audits, conversion tracking setups, and cross-channel attribution modeling. Stay ahead of platform changes, industry trends, and AI-driven tools for continuous performance enhancement. What we expect from you? 4+ years of hands-on experience in Performance/Digital Marketing (agency or brand side). Proven track record of managing D2C performance campaigns for top, middle and bottom funnels. Manage budgets of <50L/month for running successful campaigns. Marketplace (amazon/flipkart), Quick commerce (zepto etc.) ads is a plus Job Type: Full-time Pay: ₹500,000.00 - ₹900,000.00 per year Benefits: Health insurance Provident Fund Schedule: Day shift Supplemental Pay: Performance bonus Work Location: In person