Performance Marketing Expert

As a Performance Marketing Expert at a fast-growing property management company focused on co-living spaces for students and professionals, your primary responsibility is to drive lead generation, paid advertising, and conversion optimization efficiently and cost-effectively. You will be the go-to expert in a dynamic work environment that offers a competitive salary, performance-driven incentives, and a clear growth path for high performers. Key Responsibilities: - Manage and optimize Google, Facebook, and Instagram Ads to generate high-quality leads, improve conversion rates, and reduce Cost Per Lead (CPL) through data insights and smart budget management. - Conduct A/B tests to enhance ads, messaging, and targeting while maintaining a minimal organic presence to support paid campaigns. - Write persuasive ad copy that resonates with students and working professionals, translating features into benefits to drive action. - Build and refine custom and lookalike audiences, adjusting campaigns based on real-time data insights. Qualifications Required: - 2+ years of experience in performance marketing, lead generation, or paid ads. - Proven track record of driving leads and improving conversion rates. - Sharp copywriting skills with the ability to grab attention and inspire action. - Analytical mindset to decode campaign data and make data-driven decisions. - Independent, proactive, and results-driven with the ability to take ownership and drive results. - Comfortable working with minimal supervision and making strategic decisions. If you are passionate about paid ads, lead generation, and turning clicks into clients, and possess the necessary skills and experience, we encourage you to apply for this role by sending your CV and portfolio showcasing your best ad campaigns and proven results to hr@thekarnani.com with the subject line "I Generate Leads Like a Pro - [Your Name]". Immediate joiners are highly preferred for this exciting opportunity.,