Performance Marketing Associate_Badho

We are looking for a driven and detail-oriented Performance Marketing Intern/Associate to join our team in Gurgaon. This role will focus on executing performance marketing campaigns across Meta Ads, Google Ads, and managing WhatsApp marketing. The position involves order generation, lead generation, awareness, and conversions in the FMCG B2B space. Key Responsibilities Plan, launch, and optimize lead generation and awareness campaigns via Meta Ads, Google Ads, Whatsapp Marketing, Email Marketing Set up and manage conversion-focused ad campaigns, track performance, and report on key metrics Execute and manage WhatsApp marketing campaigns for communication, engagement, conversion, and retention Work closely with sales and operations teams to align marketing efforts with business goals Create ad copies, landing page briefs, and messaging tailored to wholesalers and distributors in the FMCG industry Continuously analyze performance data and suggest improvements to increase ROI Skills & Requirements Must Have Skills Hands-on experience with Meta Ads Manager and Google Ads platform for app installs, order generation, lead generation, etc Good To Have Skills Familiarity with WhatsApp Business API or relevant tools like Interakt, Zoko, etc. Soft Skills Strong analytical and communication skills Show more Show less