New Product Development (NPD Executive)

Roles & Responsibilities:

Recipe development and reformulation

Interpret the briefs ensuring innovative and technologically sound product designs are generated in line with customer expectations, operational constraints and commercial needs of the business.

Execute product development from concept to shelf: formulation, trials, feasibility studies, and scale-up.

Design and execute product experiments with a clear understanding of expected outcomes.

Maintain thorough documentation of trials, specifications, and improvements.

Conduct research on functional ingredients and global trends to fuel innovation.

Monitor early market feedback and coordinate any necessary product adjustments. Cross-functional Collaboration

Work with external agencies for product development.

Collaborate with external labs, co-manufacturers, and packaging vendors as needed. Costing & Commercial Viability

New product costings including determination of costs for ingredients.

Work closely with manufacturing and supply chain teams to ensure feasibility and cost-effectiveness. Regulatory & Compliance

Ensure all formulations and packaging comply with FSSAI standards and labelling regulations

Skills and Experience: Well-versed in FSSAI regulations, food safety compliance, and labelling standards. Practical experience with design of experiments (DoE) and hands-on prototyping. Prior work on beverage products will be a strong advantage. Strong organizational skills and ability to manage multiple projects simultaneously. Strong grasp of nutrition science and clean label formulation principles. Comfortable navigating the fast-paced, iterative nature of startup environments. Brings a builders mindset naturally curious, adaptable, and execution-driven.

If interested kindly revert with update cv consultant4@wizmatrix.com with Required details

Total Experience

Current CTC

Expected CTC

Notice Period