MT/Modern Trade Head-South India

Position: Key Account Manager -MT

Location: South

Job Summary:

The Modern Trade lead will be responsible for overseeing the modern trade channel in South

India, driving sales, managing key accounts, and establishing strong relationships with retail

partners. The role involves strategic planning, business development, and cross-functional

collaboration to enhance product visibility, maximize revenue, and ensure effective execution in

modern retail outlets. The Modern Trade Head will play a critical role in enhancing the brand's

position within key retail chains and driving the company's growth in this important channel.

Key Responsibilities:

• Strategic Planning & Channel Development:

Develop and execute the overall strategy for modern trade to increase the companys

market share in the retail sector. Analyze industry trends and competitor activities to

identify new opportunities for growth.

• Sales & Revenue Growth:

Drive sales growth through targeted campaigns and promotions in modern trade outlets.

Focus on achieving sales targets, ensuring optimum stock levels, and maximizing

profitability.

• Account Management:

Manage key accounts (large retail chains, hypermarkets, supermarkets, e-commerce

platforms) to build strong, long-term relationships. Negotiate and finalize agreements,

promotions, and pricing with partners.

• Team Leadership & Management:

Lead and manage a team of Modern Trade Managers and Sales Executives. Ensure proper

training and performance tracking to achieve organizational objectives.

• Cross-Functional Collaboration:

Work closely with marketing, supply chain, and product teams to ensure timely deliveries,

accurate product positioning, and alignment on promotional strategies.

• Trade Marketing:

Oversee the execution of trade marketing initiatives, in-store promotions, and

merchandising strategies to drive customer engagement and sales.

• Market Insights & Reporting:

Provide market insights, competitor analysis, and performance reports to senior

management. Continuously track KPIs and ensure consistent achievement of targets.

• Budget Management:

Manage the budget for the modern trade channel and ensure spending aligns with strategic

goals while achieving maximum ROI.Role & responsibilities

Preferred candidate profile

10+yrs of exp. in MT channel- Food category.