7.0 - 9.0 years

0 Lacs

Bengaluru, Karnataka, India

On-site

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Opportunity to work with a leading brand in the fashion retail industry. A collaborative and supportive company culture. Job Description Develop and implement PR strategies to position the brand as a leader in the fashion industry. Manage media relations, including building and nurturing relationships with journalists, bloggers, and influencers. Plan and execute fashion-focused events, launches, and campaigns that align with the company's branding goals. Draft press releases, media kits, and other PR materials to communicate brand initiatives effectively. Monitor and analyse media coverage to measure the effectiveness of PR campaigns. Collaborate with internal marketing and creative teams to ensure consistent messaging. Oversee crisis communication strategies to maintain a positive brand image. Stay updated on industry trends and competitors to identify new PR opportunities. The Successful Applicant A successful PR Manager should have: A degree in Public Relations, Communications, Marketing, or a related field. Proven 7 + years of expertise working in the lifestyle/Fashion/Personal Care industry.. Strong written and verbal communication skills. A creative approach to building brand stories and campaigns. A results-driven mindset with the ability to evaluate campaign performance. Experience in managing multiple projects and deadlines effectively. What's on Offer Competitive salary ranging. Opportunity to work with a leading brand in the retail industry. A collaborative and supportive company culture. Professional development opportunities to grow within the role.

Posted 1 day ago

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