Media Director

Zoo Media

0 years

0 Lacs

mumbai maharashtra india

Posted:21 hours ago| Platform: Foundit logo

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Skills Required

media strategy measurement frameworks reporting standards campaign architecture ad tech channel mix

Work Mode

On-site

Job Type

Full Time

Job Description

Build and scale the performance marketing practice end-to-end: define service offerings, productize solutions, and set pricing across platforms and marketplaces.
Lead media strategy and planning, design campaign architectures, channel mix and measurement frameworks to deliver ROAS- and KPI-driven performance.
Create scalable ways of working, processes, tools and reporting standards to ensure consistent execution and optimization.
Hire, mentor and grow a high-performing team of planners, buyers and analysts; enable strong collaboration with creative, analytics and client servicing.
Act as the client-facing leader: translate business goals into media plans, present results and roadmaps, and drive continual improvement against targets.
Champion best-in-class, innovative media practices - drive experimentation, adopt new ad tech, develop proprietary playbooks and partnerships to keep the practice ahead of market trends.

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