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4.0 - 8.0 years
6 - 8 Lacs
Gurugram
Work from Office
Managing social media accounts and ensuring the consistency of all content with the company's messaging and values Repurposing and optimising content for various platforms Monitoring and analysing user metrics and engagement Creating engaging content for the target audience Creating social media advertisements Scheduling content release times for engagement Developing and creating social media graphics Maintaining a secure database of login credentials for all social media accounts
Posted 1 month ago
3.0 - 8.0 years
0 - 0 Lacs
Kochi
Work from Office
Marketing Communications Specialist Healthcare Job Description We seek a Marketing Communications Specialist who is responsible for developing and executing communication strategies that promote CYRIX Healthcares unique MedTech Services, medical technologies, Training Academy and employee engagement. The person is expected to create compelling content, manage digital and traditional marketing efforts, and ensure all messaging aligns with company guidelines, industry regulations and technical accuracy. Key Responsibilities Develop and execute marketing communication plans to promote CYRIX Healthcares One Stop Solutions for customer engagement. Create and manage content for websites, social media, email campaigns, brochures, videos. white papers, and case studies. Work closely with product managers, engineers, and regulatory teams to ensure accurate and compliant messaging. Oversee social media strategies, engaging with healthcare professionals, industry leaders, and stakeholders. Plan and execute product launches, webinars, trade shows, and industry events Lead generation Manage public relations efforts, including press releases and media outreach. Develop educational materials and thought leadership content, such as blogs, webinars, and white papers. Track and analyze campaign performance to optimize marketing strategies. Collaborate with sales teams to create marketing collateral that supports lead generation and conversion. Design and Run employee engagement programs in partnership with HR teams. Collaborate with physicians, healthcare providers, and internal teams to promote services and health education. Coordinate with external agencies, vendors, and media outlets for PR and advertising efforts. Required Skills & Qualifications Bachelors degree in Marketing, Communications, Life Sciences, Biomedical Engineering, or a related field. 2+ years of experience in marketing communications, preferably in the medical technology, healthcare, or biotech industry. Strong writing and editing skills, with the ability to translate complex medical and technical concepts into engaging content. Experience with digital marketing tools, SEO, Google Analytics, and email marketing platforms. Knowledge of healthcare industry/regulatory guidelines is a plus. Ability to manage multiple projects in a fast-paced, regulated environment. Proficiency in graphic design, video editing, (Adobe suite) or CRM software is a bonus. Attention to detail and the ability to balance technical accuracy with marketing creativity About CYRIX Healthcare Pvt Ltd. We are a 1200 Strong Medical Technologies company with a Vision of Ensuring Healthy Healthcare Technologies for a Healthier World. We are headquartered in Kochi, Kerala with PAN-India operations and International presence in UAE, Saudi Arabia, Kuwait etc. We serve 25000+ Hospitals & maintain 550,000 medical devices across India ensuring 98% plus uptime. At CYRIX, we go beyond maintenancewe ensure excellence. Our X-Factor is the perfect blend of expertise, innovation, and reliability, guaranteeing that every medical device operates at peak performance when it matters most. Through proactive service, cutting-edge diagnostics, and a commitment to patient safety, we empower healthcare providers with the confidence that their technology is in expert hands. Because in healthcare, precision isn’t optional—it’s essential."
Posted 1 month ago
7 - 9 years
1 - 1 Lacs
Mumbai
Work from Office
Key Responsibilities Digital Content Strategy: Develop and execute a content strategy that drives viral engagement, community growth, and platform monetization. Team Leadership: Build and lead a high-performance media team including content creators, video editors, and community managers. Platform Ownership: Own and optimize YConnect's presence across Instagram, YouTube, LinkedIn, and other emerging platforms. Community Building: Drive initiatives to grow an active, loyal, and engaged digital community with a strong sense of belonging. Content Innovation: Spearhead innovative content formatsReels, YouTube Shorts, podcasts, and live events that resonate with Gen Z and Millennials. Data-Driven Decisions: Leverage analytics and performance metrics to refine content strategies and drive maximum reach. Monetization Strategies: Identify and execute revenue opportunities through branded content, sponsorships, and platform monetization. Collaborations & Partnerships: Build strategic relationships with influencers, creators, and brands to expand content reach. Brand Alignment: Ensure all content reflects YConnect's mission and values while engaging with youth-centric trends. Requirements 8 years+ experience in digital media, content strategy, or youth-centric platforms. Proven track record in building and scaling digital communities. Expertise in managing multi-platform digital content strategies. Strong understanding of video production, social media algorithms, and content marketing. Experience with content monetization and partnership-driven growth.
Posted 1 month ago
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