Media Buying And Planning Executive

Position: Media Buying & Planning Executive Location: Lower Parel, Mumbai Salary Range: ₹2.5 – ₹4 LPA Industry: Media / Advertising About the Role As a Junior Media Planner, you will play a vital role in supporting the media buying and planning team to design, execute, and optimize impactful campaigns. Key Responsibilities Campaign Planning & Execution: Assist in developing media plans across digital, print, outdoor, and broadcast channels; ensure timely campaign delivery. Vendor Coordination: Liaise with media houses, publishers, and platform representatives for inventory booking, negotiations, and scheduling. Data Analysis & Reporting: Track campaign performance using analytics tools; prepare reports on reach, engagement, and ROI. Required Skills & Qualifications Bachelor’s degree in Marketing, Advertising, Communications, or related field. 1–2 years of experience in media planning/buying (agency experience preferred). Knowledge of media planning tools, ad serving platforms, and digital marketing channels. Preferred Qualifications Experience managing campaigns across multiple industries. Growth Opportunity This role offers the chance to develop strong industry connections, gain cross-media expertise, and progress into senior planning or strategy roles within the organization.