Marketing & Sale Manager for Solar Industry

5 - 10 years

0 Lacs

Posted:1 week ago| Platform: Shine logo

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Work Mode

On-site

Job Type

Full Time

Job Description

Job Title:Marketing & Sale - Manager/ Senior Manager for Solar Industry

Location:

Mumbai

Reporting to

: Director

Job Summary:

We are seeking a dynamic and experienced Sales & Marketing Manager to lead business development, sales operations, and marketing initiatives for our solar products and EPC services. The ideal candidate should have strong solar industry knowledge, excellent communication skills, and a proven track record in driving sales growth and executing marketing strategies. Role & responsibilities

1 Marketing Strategy & Planning, Sale:

Develop and implement effective marketing plans for solar rooftop, utility-scale projects, EPC services, and related products. Conduct market research to identify industry trends, competitor activities, and customer needs. Manage annual marketing budgets and ensure cost-effective campaigns. Develop and execute sales strategies to achieve company revenue targets. Identify and generate leads in residential, commercial, industrial, and utility-scale solar segments. Build and maintain relationships with clients, channel partners, consultants, and contractors. Conduct client meetings, site visits, and technical presentations. Manage end-to-end sales cycle from inquiry to order closure. Coordinate with engineering and project teams for proposal preparation

2 Lead Generation & Business Growth:

Create and manage campaigns to generate leads for residential, commercial, and industrial solar segments. Collaborate with the sales team to track qualified leads and conversion performance. Develop sales enablement materials such as presentations, brochures, case studies, and proposals.

3 Branding & Communication:

Build and maintain a strong brand presence in the solar industry. Manage internal and external communications, press releases, and PR activities. Ensure consistent brand messaging across all platforms.

4 Events, Exhibitions & Partnerships:

Plan and execute participation in solar exhibitions, trade shows, webinars, and promotional events. Build partnerships with industry associations, vendors, and agencies.

5 Reporting & Performance Tracking:

Monitor marketing KPIs and ROI across all campaigns. Prepare monthly marketing performance reports for management review

Preferred candidate profile

Bachelors degree in Marketing, Engineering, Business, or related field (MBA preferred). Minimum 5  to 12years experience in Sale & marketing, preferably in solar / renewable energy / EPC industry. Strong understanding of solar rooftop, on-grid/off-grid systems, EPC operations, and solar components. Excellent communication, presentation, and project management skills. Ability to work with cross-functional teams and manage multiple projects.

Additional Preferred Skills

Experience in B2B & B2C marketing within the solar sector. Understanding of government solar policies, subsidies, and tender processes.  

If interested candidate, please share your CV and to prarthanaw@datrax.in or whatsapp on 930 717 6557.

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