Marketing Operations Manager

5 - 9 years

0 Lacs

Posted:20 hours ago| Platform: Shine logo

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Work Mode

On-site

Job Type

Full Time

Job Description

As a Marketing Operations Manager at Hopestone Media, you will have the opportunity to lead the optimization of marketing operations to enhance efficiency and drive e-commerce bookings. Your role will involve collaborating with various departments to streamline the marketing funnel and implement strategies that will directly impact marketing effectiveness. Key Responsibilities: - Identify and deploy innovative marketing technologies to improve operations. - Oversee the integration of marketing automation and CRM systems for seamless processes. - Manage incoming leads and ensure smooth handoff to the sales team. - Develop and implement strategies to boost trial and upsell conversion rates effectively. - Create, maintain, and analyze reports on e-commerce activities for insights and improvements. - Conduct and evaluate conversion tests and experiments to optimize marketing strategies. - Collaborate with internal teams to optimize landing pages and marketing funnels. - Assess customer experience across various channels and touchpoints to enhance user journey. - Optimize user funnels and track conversion points for continuous improvement. - Stay updated with new technologies and trends for potential adoption in marketing operations. Qualifications Required: - 5-8 years of experience in digital marketing or e-commerce. - Proficiency in optimizing landing pages and user funnels. - Familiarity with current trends and best practices in online marketing and analytics. - Ability to work independently as well as collaboratively with cross-functional teams. - Strong communication and interpersonal skills for effective coordination. - Knowledge of SEO, SEM, and social media marketing for comprehensive marketing strategies. If you are ambitious, results-oriented, and eager to contribute to the enhancement of marketing operations efficiency, this role is for you. Hopestone Media is located in Sector 82, Mohali Punjab, and this is a full-time, permanent position with onsite work mode. The job offers day shift schedule and requires in-person work at the designated location.,

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