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Marketing Officer Overseas Education Consultancy

Marketing Officer Overseas Education Consultancy

ind Overseas

1 - 6 years

2 - 4 Lacs

Hyderabad

Posted:1 month ago| Platform:

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Skills Required

Educational Marketing Presentation Skills Overseas Education B2B Lead Generation Public Speaking Student Counseling

Work Mode

Work from Office

Job Type

Full Time

Job Description

Role & responsibilities Key Responsibilities: Develop and implement comprehensive marketing plans to promote study abroad destinations and services. Organize seminars, workshops, and college/school outreach programs. Generate quality leads through B2C and B2B marketing strategies. Manage digital marketing activities including SEO, Google Ads, Meta Ads, and email campaigns. Oversee social media platforms, content planning, and brand presence. Collaborate with counsellors and telecallers for lead nurturing and conversion. Coordinate with university partners for co-branded promotions and campaigns. Handle marketing budgets, campaign analysis, and ROI tracking. Prepare promotional materials, brochures, banners, and presentation content. Build and maintain vendor and institutional relationships for collaborations. Monitor competitor activities and market trends to refine strategies. Preferred candidate profile Bachelor's or Master's degree in Marketing, Business Administration, or a related field. Minimum 2 years of marketing experience in education or service-based industry. Strong communication, presentation, and negotiation skills. Proficient in digital marketing tools, CRM systems, and analytics. Experience in student engagement and education marketing is highly preferred. Ability to work independently and as part of a cross-functional team. Should be willing to travel for events and seminars when required.

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Marketing Officer Overseas Education Consultancy