Marketing Manager for Business Expansion

1 years

0 Lacs

Posted:1 month ago| Platform: GlassDoor logo

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Work Mode

On-site

Job Type

Full Time

Job Description

Job Description: Develop and implement effective e-commerce strategies tailored to online health services and sales of medicines. Analyze and optimize listings, SEO, and customer engagement on platforms such as Amazon, Flipkart, Netmeds, 1mg, Shopclues and company-owned websites. Coordinate logistics, regulatory compliance (including licenses and pharmacy approvals), and order fulfillment. Leverage digital marketing (SEO, SEM, social media, influencer campaigns) to increase visibility and conversions. Ensure adherence to telemedicine and online pharmacy regulations. Identify and evaluate potential cities/states for business expansion based on market research, demand, and feasibility. Create business models and pitch decks for franchise offerings. Develop SOPs and operational guidelines for franchise partners. Support new location setup: licensing, hiring, vendor onboarding, and marketing launch plans. Monitor franchise performance and offer ongoing support. Identify and engage potential business partners including local pharmacies, healthcare providers, diagnostic labs, and logistics companies. Negotiate partnership terms, MOUs, and collaboration frameworks. Build alliances to enhance service offerings (e.g., diagnostics, teleconsultation). Explore tech partnerships to enhance user experience, automation, and analytics. Required Skills: Proven experience in e-commerce management, preferably in the healthcare or pharmaceutical sector. Demonstrated success in geographic business expansion and/or franchise development. Strong understanding of compliance requirements for online medical services. Excellent communication, negotiation, and project management skills. Ability to work cross-functionally with marketing, logistics, legal, and operations teams. Qualifications: MBA in Marketing Experience with e-commerce platforms. Familiarity with digital health platforms, telemedicine tools, and healthcare regulations. Network in the pharmaceutical or healthcare space. Prior experience in a customer service role preferred. Strong typing and data entry skills English Speaking preferred. Job Type: Full-time Pay: ₹10,000.00 - ₹15,000.00 per month Schedule: Day shift Education: Master's (Required) Experience: total work: 1 year (Required) Work Location: In person Application Deadline: 15/06/2025

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