Marketing Manager

Digioptimizer

4 - 7 years

0 Lacs

mohali punjab india

Posted:1 week ago| Platform: Foundit logo

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Skills Required

google ads crm platforms instagram ads email marketing sem

Work Mode

Remote

Job Type

Full Time

Job Description

Digital manager (Work from home)

Key Responsibilities:

Develop and execute the company's
digital marketing strategy
across multiple channels (SEO, SEM, email, social media, content, etc.).
Manage all digital marketing campaigns and ensure alignment with business goals and brand guidelines.
Plan and manage
paid advertising campaigns
(Google Ads, Facebook/Instagram Ads, LinkedIn, etc.).
Optimize website and landing pages for user experience and
conversion rate
.
Monitor, measure, and report on performance of all digital campaigns using tools like
Google Analytics, Google Tag Manager, and CRM platforms
.
Manage and mentor a team of digital marketers, content creators, and external agencies.
Oversee SEO strategy including keyword research, link-building, and technical SEO improvements.
Develop and manage
email marketing
and marketing automation workflows.
Coordinate with design, product, and content teams to ensure cohesive branding and messaging.
Stay current on industry trends and emerging digital platforms/tools.

Qualifications:

Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
47 years of experience in digital marketing, including leadership roles.
Proven experience managing
performance marketing campaigns
and SEO/SEM strategies.
Hands-on experience with
Google Ads, Meta Ads, Google Analytics, HubSpot
, or other CRM/automation tools.
Strong understanding of
web analytics
, A/B testing, and data-driven decision-making.
Excellent written and verbal communication skills.
Ability to lead teams, manage budgets, and drive measurable ROI.

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