Marketing Head

8 - 13 years

40 - 70 Lacs

Posted:9 hours ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

Job Title:

Location:

About the Company:

fast-growing, innovation-led childrens footwear brand

comfort, design, and sustainability

Position Overview:

Head of Marketing (Omnichannel Growth)

Key Responsibilities:

  • Define and execute a

    360 growth strategy

    across D2C, marketplaces, and retail.
  • Lead

    performance marketing

    across Meta, Google, influencer, and affiliate ecosystems.
  • Develop and manage

    omnichannel campaigns

    that unify digital and in-store brand experiences.
  • Build, mentor, and lead a

    high-performing marketing team

    across creative, media, and CRM functions.
  • Partner with product, sales, and technology teams to align marketing strategy with business goals.
  • Own key performance metrics —

    CAC, ROAS, retention, and overall brand growth.

  • Oversee brand storytelling, positioning, and content strategy to strengthen recall and differentiation.
  • Manage budgets effectively and ensure strong ROI across all channels.

Ideal Candidate Profile:

  • 8–15 years of marketing experience with

    D2C, consumer, or lifestyle brands

    (e.g., Mamaearth, Atomberg, Frido, Snitch, Comet Shoes, etc.)
  • Deep expertise in

    performance marketing, brand building, and omnichannel strategy.

  • Proven success in scaling early or mid-stage consumer brands to national presence.
  • Strong analytical and creative balance — able to interpret data while building emotional brand connect.
  • Experience managing teams, agencies, and cross-functional projects.
  • Excellent communication, leadership, and decision-making skills.

What’s in it for You:

  • Lead the marketing vision for a fast-growing, design-led brand.
  • Opportunity to work directly with founders and leadership on business growth.
  • Dynamic and entrepreneurial work culture.
  • Competitive compensation with performance-linked rewards.

Employment Type:

Full-time, Permanent

Location:

Pune, Maharashtra

How to Apply:

[insert your email ID]

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