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Roys Institute Competitive Examination
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Marketing Executive For RICE Dishari

Marketing Executive For RICE Dishari

Roys Institute Competitive Examination

2 - 5 years

2 - 3 Lacs

Kolkata

Posted:1 week ago| Platform:

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Skills Required

Marketing Strategy Brand Promotion Marketing Campaigns Btl Brand Awareness Promotions Field Marketing Branding Btl Activation Marketing Brand Marketing Brand Activation Brand Campaigns Marketing Programs

Work Mode

Work from Office

Job Type

Full Time

Job Description

Marketing Strategy & Execution

Develop and implement BTL marketing campaigns to promote UPSC coaching programs.
Work on BTL marketing initiatives to increase brand reach.
Identify new marketing opportunities and strategies to generate student inquiries.
Collaborate with designers and content creators for compelling marketing materials.
Build and maintain relationships with schools, colleges, coaching centers, and other institutions.
Develop collaborations and MoU to expand business opportunities.

Lead Generation & Student Engagement

Plan and execute lead generation campaigns across multiple channels.
Track and analyze campaign performance to optimize results.
Engage with students through canopies.

Event Planning & Execution

Organize seminars, webinars, workshops, and promotional events.
Collaborate with educational institutions and partners for outreach programs.
Ensure maximum participation and lead conversion from events.
Maintain a strong brand presence through strategic PR.

Market Research & Competitor Analysis

Monitor industry trends and competitor activities to refine marketing strategies.
Provide insights to management on new opportunities for business growth.

Required Skills & Qualifications:

Proven experience in marketing, preferably in the education/edtech sector.
Creativity and ability to develop engaging campaigns for student outreach.
Excellent communication and interpersonal skills.
Ability to plan and execute events for brand promotion.
Bachelors/master's degree in marketing, Business, or a related field.

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