Marketing Communications Specialist

2 - 6 years

0 Lacs

Posted:1 day ago| Platform: Shine logo

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Work Mode

On-site

Job Type

Full Time

Job Description

As a Digital Marketing Executive, you will be responsible for the following: - Plan and monitor the ongoing company presence on social media platforms such as Twitter, Facebook, etc. - Launch optimized online adverts via Google Adwords, Facebook, etc. to enhance company and brand awareness - Actively participate in SEO efforts including keyword and image optimization - Prepare online newsletters, promotional emails, and coordinate their distribution across various channels - Provide creative ideas for content marketing and ensure website updates Qualifications required for this role: - Proven experience as a Digital Marketing Executive or in a similar position - Excellent understanding of digital marketing concepts and best practices - Experience with B2C social media, Google Adwords, email campaigns, and SEO/SEM - Proficiency in web analytics tools such as Google Analytics, NetInsight, WebTrends, etc. - Skills and experience in creative content writing - Analytical mindset and critical thinking abilities - Excellent communication and interpersonal skills,

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