Marketing Communications Specialist

As a Marketing Communications Specialist at Ocglw Cosmetics, you will play a vital role in crafting and executing communication strategies to enhance brand visibility. Your responsibilities will include: - Developing press releases and public relation campaigns to showcase the brand's ethos and product offerings effectively. - Managing strategic branding initiatives to ensure consistent brand messaging and positioning. - Building and maintaining relationships with media outlets to secure coverage and visibility for the brand. - Ensuring alignment of marketing and communication goals to maximize impact and reach. - Aiding in the creation of engaging promotional content to captivate the target audience and drive brand awareness. Qualifications required for this role: - Strong skills in Marketing Communications with the ability to craft effective communication strategies. - Proficiency in social media management to leverage digital platforms for brand promotion. - Experience in handling shoots and managing content from influencers to enhance brand visibility. - Expertise in writing and distributing Press Releases and managing Public Relations activities effectively. - Previous experience in Strategic Communications, particularly in aligning marketing and branding efforts cohesively. - Excellent communication, collaboration, and media relationship-building abilities to foster positive brand image. - Bachelor's degree in Marketing, Communications, Public Relations, or a related field. - Previous experience in the skincare or cosmetics industry would be a plus, showcasing your familiarity with the industry dynamics and trends.,