Marketing Communications Manager

As a versatile MarComm Manager, your role will involve bringing our brand to life visually through decks, website, campaign assets, and crafting compelling copy for various marketing touchpoints such as emailers, brochures, onepagers, case studies, social posts, and more. It will be crucial for you to collaborate cross-functionally to ensure that every piece, whether visual or written, communicates with clarity, consistency, and impact. Your key responsibilities will include creatively expressing the brand, designing and maintaining high-quality PowerPoint/Google Slide decks for sales, investor relations, product launches, and internal communications. You will work closely with designers to develop on-brand templates and asset libraries. Additionally, you will own the website content strategy, writing, editing, and optimizing pages including product copy, landing pages, and blog posts. Collaborating with UX/design teams will be essential to align copy with user flows and SEO best practices. You will be responsible for the end-to-end creation of marketing collateral and campaign copy such as brochures, onepagers, case studies, email campaigns, social media posts, and ads. Translating technical features into benefit-driven messaging for diverse audiences, including B2B, enterprise, and end-users, will be a key aspect of your role. Establishing and maintaining a brand style guide, both visually and verbally, and ensuring that all written and visual materials adhere to our brand voice will be crucial. Cross-functional collaboration will be a significant part of your role as you work closely with Product, Sales, Customer Success, and Design teams to source information, gather feedback, and create polished assets. You will also manage external agencies/freelancers for specialized creative or writing tasks when necessary. Tracking KPIs such as email open rates, landing page conversions, and content engagement to refine copy and creative will be part of your responsibility. It is important to stay updated on marketing trends and best practices in both design and content. Key Skills required for this role include copywriting, design, content strategy, SEO, website administration, brochures, campaign concepting, marketing analysis, brand marketing, graphic design, brand management, and cross-functional collaboration.,