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Marketing Analytics Delivery Manager

10 - 14 years

0 Lacs

karnataka

Posted:1 day ago| Platform: Shine logo

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Skills Required

data management business intelligence reporting stakeholder management project management sql analytics tableau power bi consumer insights adobe analytics hootsuite powerpoint communication skills customer insights big query marketing platforms visualization tools data studio kantar track social media tools talkwalker problemsolving skills

Work Mode

On-site

Job Type

Full Time

Job Description

As an Analytics Manager for the Marketing Ops team, your role involves managing delivery across multiple analytics workstreams. This includes digital analytics, social media analytics, SEO, consumer insights, reporting, and dashboards. You will need to understand the business and industry context to apply digital and marketing analytics concepts effectively, providing actionable recommendations to senior stakeholders. Your responsibilities also include leading strategic analytics delivery for clients globally, ensuring quality assurance, adherence to timelines, and driving value adds for clients through impactful projects. Your key responsibilities will include: - Managing delivery across multiple analytics workstreams - Understanding and applying digital and marketing analytics concepts - Preparing insights from various data sources - Presenting actionable recommendations to senior stakeholders - Leading strategic analytics delivery for global clients - Ensuring quality assurance and adherence to timelines - Managing a team of analysts - Establishing best project management practices You must have: - At least 10-12 years of experience in managing analytics delivery - End-to-end understanding of analytics lifecycle - Experience in Data Management, Business Intelligence, Customer Insights & Reporting - Experience in stakeholder management, project management, demand prioritization, and resource allocation - Strong knowledge of Marketing Platforms and Analytics - Familiarity with data querying and manipulation using SQL, Big Query - Strong aptitude in generating insights from diverse data sources Nice to have qualifications include hands-on experience in designing analytics solutions, knowledge of CPG/Tobacco industries, working knowledge of visualization tools like Tableau/Power BI/Data Studio, familiarity with offline data, survey, CRM, and transaction datasets, hands-on experience in Adobe Analytics, consumer insights using Kantar Track, and familiarity with social media tools like Talkwalker and Hootsuite. Additionally, excellent communication skills, ability to understand business context, strong problem-solving skills, and the ability to work in a global collaborative team environment are desired qualities for this role.,

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