Market Research Analyst

Role: Market Research Analyst

Location: Bengaluru / Surat

Relocation Candidates can also apply.

Immediately Hiring!

Role and Responsibilities:

Market & Competitor Intelligence

• Conduct in-depth qualitative and quantitative research on industry trends, customer preferences, and emerging market dynamics for all products of all group companies and pipeline products
• 
  Develop detailed market reports and Market Engineering (ME) analyses through a combination of primary and secondary research
• 
  Track evolving macroeconomic and consumer behavior trends to support strategic planning

Competitive Landscape Assessment

• Continuously monitor competitor offerings, pricing models, positioning strategies, and go-to-market (GTM) strategy
• Generate actionable insights to guide differentiation and informed product strategy

Financial Projection & Product Costing

• Support the finance team in developing revenue, cost, and profitability projections for all group companies
• Contribute to Management Information System (MIS) reporting through market-aligned product pricing and internal cost evaluations
• Facilitate pricing strategies by benchmarking against industry data and conducting internal cost analysis
• Identify inefficiencies and process gaps across internal operations
• Recommend and implement improvements based on workflow analysis, resource utilization studies, and cross-functional feedback

Forecasting & Strategic Foresight

• Collaborate with senior leadership to anticipate market shifts and identify growth opportunities using data analytics platforms and tools
• Translate analytical trends into actionable business insights

New Product Development & Launch Readiness

• Conduct feasibility studies and assist in developing go-to-market strategies for new product initiatives
• Support cross-departmental collaboration for marketing, channel alignment, and post-launch tracking

Project Management & Multitasking

• Efficiently manage and prioritize multiple concurrent projects in a fast-paced environment
• Ensure alignment across teams, timely completion of deliverables, and proactive
• communication with stakeholders

Ad-Hoc Strategic Support

Undertake additional responsibilities and strategic tasks as assigned by the management to support organizational goals

Qualification and Requirements:

MBA Freshers from Tier 1 or Tier 2 Institutions.

Skills:

Primary Research, Secondary Research, Forecasting, Quantitative Research, Qualitative Research, Consult projects, Go-to-market study, Competitive landscape, PPT and Advanced Exce

"Join our fast-growing company, where innovation, collaboration, and growth drive everything we do."

You can email CVs at hr@gleaminnovations.com.