Job
Description
Key Responsibilities: - Develop and implement comprehensive marketing strategies to create awareness and demand for our SaaS ducts. - Plan and execute integrated marketing campaigns across various channels including digital marketing, content marketing, social media, email marketing, and events. - Conduct market research and analysis to identify trends, customer , and competitive positioning. - Manage the company's digital presence, including website content, SEO, SEM, and PPC campaigns. - Collaborate with the sales team to develop marketing collateral, sales enablement tools, and lead generation grams. - Measure and analyze campaign performance, ROI, and KPIs to optimize marketing activities and drive continuous imvement. - Build and manage relationships with external agencies, vendors, and partners to support marketing initiatives. - Stay current with industry trends and best practices, and implement innovative marketing strategies. Requirements: - Bachelor's degree in Marketing, Business Administration, or a related field. (Master's degree preferred) - ven experience (4 years) as a Marketing Manager or similar role in the SaaS industry. - Solid understanding of digital marketing tactics, including SEO, SEM, PPC, email marketing, and social media marketing. - Experience with marketing automation tools (e.g., HubSpot, Marketo) and CRM software (e.g., Salesforce). - Strong analytical skills with the ability to interpret data and make data-driven decisions. - Excellent communication and interpersonal skills, with the ability to collaborate effectively across teams. - Creative thinker with a passion for innovation and blem-solving.