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Manager Customer Marketing

15 - 17 years

35 - 40 Lacs

Posted:13 hours ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

Job Description

Role Overview:

The Community Manager will play a key role in building, nurturing, and expanding our global customer community. This individual will serve as a champion of our customer base, working to foster engagement, encourage knowledge-sharing, and create a positive and inclusive environment where users feel valued and supported. You will be the voice of our customers and the bridge between their needs and our product teams, helping to shape the future of our platform.

Key Responsibilities:

  • Community Engagement:
    Develop and execute strategies to grow and engage a diverse, global community across forums, user groups, social media channels, and in-person or virtual events. Facilitate meaningful interactions and ensure customers feel heard and supported.
  • Global Customer User Group Development:
    Implement a global user group framework which includes creation of user groups in key cities / regions, recruitment of chapter leaders, building and executive an annual community calendar, driving local engagement etc.
  • Build and drive key business communities:
    Strategise and drive critical community development plans for business partners and resellers globally, by partnering with the local stakeholders and affiliate teams.
  • Community Events & Meetups:
    Plan and host online and in-person events, including webinars, product demos, hackathons, and customer meetups, to foster deeper connections within the community.
  • Moderation & Support:
    Lead and moderate customer discussions within online forums, user groups, and other community platforms. Provide guidance, answer questions, and ensure a positive, respectful environment for all members.
  • Collaboration with Cross-Functional Teams:
    Work closely with the marketing, customer success, and product teams to align community efforts with business goals, and ensure seamless communication between customers and internal teams.
  • Metrics & Reporting:
    Track community growth, engagement, and sentiment through key performance indicators (KPIs), such as active users, forum participation, and NPS scores. Provide regular reports and insights to leadership on community trends and opportunities for improvement.

Qualifications
  • Experience:10+ years of experience in community management, customer success, or marketing, preferably within a SaaS or tech environment. Hands-on experience in creating, managing, growing

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Freshworks
Freshworks

Software / SaaS

Chennai

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