LinkedIn Marketing & Email Campaign Specialist

We are looking for a highly skilled and experienced LinkedIn Marketing & Email Campaign Specialist to join our team. The ideal candidate will have a strong background in sales and lead generation, with expertise in using LinkedIn and email campaigns to drive business growth.

• Develop and execute comprehensive LinkedIn marketing strategies to increase brand awareness and drive website traffic.
• Create and manage high-performing email campaigns that engage target audiences and convert leads into customers.
• Conduct market research and analyze campaign performance data to inform future marketing decisions.
• Collaborate with cross-functional teams to align marketing efforts with overall business objectives.
• Stay up-to-date with the latest trends and best practices in LinkedIn marketing and email campaign management.
• Identify new opportunities to optimize campaign performance and improve ROI.

• Proven experience in sales and lead generation, with a focus on B2B marketing.
• Strong understanding of LinkedIn platform features and functionality, including sponsored content and paid advertising.
• Excellent communication and project management skills, with the ability to work independently and as part of a team.
• Experience with email campaign creation and analysis, including segmentation, personalization, and A/B testing.
• Ability to interpret complex data sets and make informed decisions based on campaign performance metrics.
• Strong analytical mindset, with experience working with CRM software and other marketing tools.