Lead Manager - Product Marketing

Lead Product Marketing Manager

• Product messaging: develop and revamp product messaging along with relevant stakeholders. Ensure that messaging for differentiating features proliferates and establishes brand identity.
• Product launch: Contribute and lead product launches/new releases and work with the product management team for planning, release, and go-to-market initiatives.
• Competitive intelligence: Ensure that appropriate competitive intelligence is captured and leveraged by sales and other teams. Create new assets and revamp existing ones.
• Product-centric thought leadership: contribute towards development of product-centric thought leadership and drive effective distribution via various marketing channels.
• Subject matter expertise: develop subject matter expertise in cognitive procurement, and AI/ML capabilities.
• Sales and partner enablement: contribute towards sales and partner enablement initiatives. Ensure that product marketing assets are utilized for driving commercial outcomes.
• Strategic initiatives: lead ideation and delivery of strategic initiatives leveraging PMM assets, these include roundtables, thought-leadership webinars, virtual events, partner events and others.
• Content marketing: provide ideas to content marketing to proliferate product-centric messaging and competitive differentiation, function as a subject matter expert for development of content market assets
• 10-12 years overall experience and 4-5 years experience in enterprise software/SaaS product marketing, with demonstrated experience in developing differentiated messaging and positioning for a dedicated platform/product suite.
• Bachelor of Technology (B.Tech)/Bachelor of Engineering (B.E) with good understanding of SaaS and various architectural paradigms. Master's degree in business or engineering preferred, but not necessary.
• Excellent written and communication skills.
• Strong project management and organizational skills. Should be able to effectively work across cross-functional teams.
• Knowledge of AI/ML and automation software.

• Why Should You Join Us

  1.

  Cloud Product Company:

  We are a Cloud SaaS Company and our products are created by using the latest technologies like ML andAI. Our UI is in Angular JS and we are developing our mobile apps usingReact.2.

  A Market Leader:

  Zycus is recognized by Gartner (world's leading market research analyst) as a Leader in Procurement Software Suites.3.

  Move between Roles:

  We believe that change leads to growth and therefore we allow ouremployees to shift careers and move to different roles and functionswithin the organization4.

  Get a Global Exposure:

  You get to work and deal with our global customers.5.

  Create an Impact:

  Zycus gives you the environment to create an impact on the product and transform your ideas into reality. Even our junior engineers get the opportunity to work on different product features.

  About Us

  Zycus is a pioneer in Cognitive Procurement software and has been atrusted partner of choice for large global enterprises for two decades.Zycus has been consistently recognized by Gartner, Forrester, and other analysts for its Source to Pay integrated suite. Zycus powers its S2Psoftware with the revolutionary Merlin AI Suite. Merlin AI takes over the tactical tasks and empowers procurement and AP officers to focus on strategic projects; it offers data-driven actionable insights for quicker and smarter decisions, and its conversational AI offers a B2C type user experience to the end-users.Zycus helps enterprisesdrive real savings, reduce risks, and boost compliance, and itsseamless, intuitive, and easy-to-use user interface ensures highadoption and value across the organization.Start your #CognitiveProcurement journey with us, as you are #MeantforMore