Lead Generation Specialist

Key Responsibilities:

1. Research and identify potential leads (B2B operations) through various channels such as online databases, social media platforms, industry events, and networking.
2. Utilize tools and techniques to gather relevant data and insights on target companies and individuals.
3. Develop and implement lead generation strategies to attract and engage prospects.
4. Conduct outreach campaigns via email, phone calls, and other channels to qualify leads and initiate contact.
5. Collaborate with sales and marketing teams to align lead generation efforts with business objectives.
6. Track and analyse key metrics to measure the effectiveness of lead generation activities and optimize strategies accordingly.
7. Maintain accurate records of leads and communication activities in excel or relevant CRM software.
8. Stay informed about industry trends, market dynamics, and competitor activities to identify new opportunities for lead generation.

Qualification:

1. Bachelor’s degree in marketing, Business Administration, or a related field.
2. We are looking to hire a skilled Lead Generation Executive with at least

   1 to 3 years of experience or more

   .
3. Strong research and analytical skills with the ability to gather and interpret data effectively.
4. Excellent communication and interpersonal skills, with the ability to engage with prospect professionally.
5. Self-motivated and results-oriented with a passion for driving business growth.
6. Ability to work independently as well as collaborate with cross-functional teams.
7. Detail-oriented with strong organizational and time management skills.
8.  Proven experience in lead generation, preferably in a B2B environment.
9. Familiarity with CRM software and other lead management tools.