Lead Generation Manager

As a Lead Generation Manager at Food Buddies, a pioneering Food & Beverages company in Chennai, you will be responsible for spearheading lead generation strategies, optimizing processes, and building a robust sales pipeline. With 4 to 6 years of relevant work experience, you will play a crucial role in integrating innovative technology solutions with food research to drive the business forward in a competitive market. Your expertise in online lead generation will be put to the test as you create and execute digital campaigns to attract potential leads. Proficiency in outbound lead generation and identifying new business opportunities through various channels will be essential. You will leverage CRM software to ensure precise management and analysis of customer relations and lead data. Crafting compelling messages for email marketing to capture interest and generate leads will be one of your key responsibilities. Your competency in data analysis will enable you to interpret patterns and optimize lead generation strategies effectively. Proficiency in marketing automation tools will streamline operations and improve lead acquisition processes. Your strong knowledge of SEO and SEM will be crucial in boosting online visibility and enhancing inbound marketing efforts. Excellent communication skills will allow you to translate technical insights into strategic action plans for marketing and sales teams. You will work closely with the marketing team to create compelling campaigns targeting potential leads and markets. Your role will involve developing and implementing innovative lead generation strategies aligned with Food Buddies" business goals. You will manage and optimize the process flow of capturing, nurturing, and handing over leads to the sales team. Analyzing and reporting on lead generation metrics will provide insights to inform and refine future strategies. Utilizing CRM software to maintain a detailed and organized lead database will ensure timely follow-ups and information accuracy. Identifying new tools and technologies to enhance lead generation capabilities and integrating them into existing processes will be part of your responsibilities. Staying up-to-date with industry trends and best practices will help Food Buddies remain competitive in lead acquisition efforts. Additionally, you will train and guide junior team members in best practices for effective lead generation and data management. Join Food Buddies in Chennai and be a part of a dynamic team driving innovation in the Food & Beverages industry.,