Junior Social Media Marketing Executive in Navi Mumbai

Key Responsibilities

• Social media management & content creation:
• Develop and execute social media strategies across Facebook, Instagram, and WhatsApp.
• Create engaging reels, posts, and stories to highlight hotel experiences, offers, and guest reviews.
• Monitor and respond to comments, messages, and guest inquiries on all platforms.
• Paid campaigns & digital advertising:
• Run and optimize Facebook & Instagram Ads (Meta Ads) to increase hotel bookings and brand visibility.
• Analyze campaign performance and adjust strategies to maximize ROI.
• Use WhatsApp marketing tools to engage potential and past guests with exclusive deals.
• Email & message marketing:
• Develop and execute email marketing campaigns to target new and repeat guests.
• Use SMS & WhatsApp marketing for promotions, offers, and guest engagement.
• Track and analyze open rates, CTRs, and conversions for continuous improvement.
• Performance tracking & growth strategies:
• Analyze social media insights and ad performance to optimize campaigns.
• Track engagement metrics and create monthly performance reports.
• Research the latest digital marketing trends to keep ILIF ahead of competitors.
• Collaboration & branding:
• Work with the hotel operations team to promote special events and seasonal offers.
• Maintain brand consistency across all digital platforms.
• Collaborate with influencers and travel bloggers for promotional partnerships.
  

• Work in a fast-growing hospitality brand across Alibaug, Lonavala, Mahabaleshwar & more.
• Gain hands-on experience in social media, ads, and digital marketing.
• Opportunity to create and execute real campaigns with real impact.
• Career growth into digital marketing manager & brand strategist roles.