Job
Description
Company Description With a remarkable 8 decades legacy, VNH Naidu hall stands as one of the earliest and visionary brands in the lingerie industry. Our journey started from a single-room shop and has blossomed into an empire of 20+ stores catering for the needs of families, offering quality products at affordable prices. Each product is knitted with utmost consideration and outstanding quality. We are available both online and offline showroom. We cater to the customer through our website https://vnhnaiduhall.com/ and established partnerships with Ajio, Zivame, Shopify, Amazon India, Flipkart and Myntra. We have a strong presence in Tamil Nadu, Pondicherry, and one store at Andhra Pradesh, with a widespread network of retail stores. As we continue to grow, we have successfully established over 3000 distribution channels and are continuously expanding our reach to serve better to our customers. We take pride in understanding our customers' needs, catering to their preferences with a diverse range of 10 in-house brands. Our lingerie boasts an outstanding functional design, empowering women to feel confident and comfortable. At VNH Naidu hall, we believe in giving back. Our Corporate Social Responsibility initiatives empower communities and champion women's empowerment. We've created a thriving work environment, fostering innovation and growth for our 3000+ members. From the past to the future, VNH Naidu hall continues to make its mark as a brand that not only celebrates women but also contributes positively to society. Role Description BUYING, ASSORTMENT BUILDING MANAGEMENT Creating appropriate buying plan for assigned category as per Sales targets (Sales plan, Inventory Plan and Store planograms). · Assortment planning on a Store Level-Concept representation, Number of Options per Assortment Group, Size Optimization, Pricing Strategy for Each Category. · Maintaining Freshness Index at store& season Launch- Creating and managing product range in line with brand marketing strategy, brand identity and consumer and product segments · Buying based on the new OTT model and scaling it up after the pilot success. · Attending Merchandising Meet all stakeholders including design team about season range performance. Study on how the trend is shaping and what should be the point of focus for next season. SALES & MANAGEMENT · Product management at right location and time. · Educate the store team about the new collection/range being introduced. · Take continuous store feedback which is the voice of consumer. Understand the consumer needs on a constant basis also by visiting store frequently. · Active Merchandise management-Identifying Good & Bad sellers, Mid-season Sale, Reordering Fast movers. · Liquidation plan for the stocks that are not selling well. INVENTORY PLANNING · Maintain an optimum level of inventory both in the front end and the warehouse across all Assortment Groups. · Importance of Stocks in warehouse: Replenishment and increases flexibility in reacting to market fluctuations. · Need to have higher flexibility and secure the OTB in order to react to Unforeseen Trends. While Trends can be forecasted, Market Conditions is Still Volatile. STORE OPTIMISATION. · Factors that are important while finalizing a planogram-Area of the store, Catchment of the store, RFT & Fixtures in the store, Categories planned for the store, Stock/Option density · Maintaining DOC (Days of cover) is important here but it should be a resultant of the things that we want to maintain an optimum level of inventory both in the front end and the warehouse across all Assortment Groups. CONSUMER INSIGHTING/TREND SPOTTING · Understand consumers' taste and pre-empt the future expectation, Visiting market/store frequently · Trend spotting in respect to colours, Styles, patterns, Fabrics Etc., through in various forms (Track events, Forecasting websites, Magazines, Digital Media, Public places and Institutions. · Analysing whether New Trends will be suitable for the stores also assessing the running Trends will continue or die down · Preparing detailed Sell thru report in different attributes, discussing during the Merchandising day with all stake holders for future month creation. Also mapping competition to see domestic hits & misses. WORK EXPERIENCE REQUIREMENTS: 0-2 Years of Buying & Merchandising Looking for Male Candidates Show more Show less
