Ahmedabad | Hybrid | Full-Time | ₹25,000 - ₹30,000/mo fixed + Performance-Based Bonus About Us: We are a fast-growing creative first performance marketing agency based in Ahmedabad. We help fast- growing eCommerce and D2C brands create scroll stopping ads that convert and also manage paid media for them. Our clients spend INR 50L - 5Cr+ monthly on ads and have extremely high expectations for their partners. Some of our clients include Frido, Canva India, Oziva, Mnmlst, Phool, Ambrane, Suroskie, Ajmal Perfumes and more. Role Description: As we scale, we’re looking for a high-performing Direct Response Copywriter who’s ready to level up. In this role, you’ll get hands-on training and mentorship to become a Creative Strategist. Your mission will be to reduce Customer Acquisition Cost (CAC) by creating winning ad creatives at scale for our clients. This role demands a combination of creative ideation, analytical thinking, and a strong copywriting skillset. This is an excellent way to get into a rapidly growing team moving mountains in the creative agency space. About You: 1 years of experience in direct response copywriting, performance marketing, or creative strategy (DTC/eComm preferred) You understand how to sell. Scroll-stopping hooks, persuasive copy - this is your jam You’ve written or helped develop top-performing ad creatives before You care about data. You want to know what converts, and why You’re obsessed with improving your craft, fast to learn, and hungry to grow Organised, proactive, and take ownership without being asked What You’ll Be Doing: Write scroll-stopping video ad scripts and static ads copies, then work with our production team and creators to bring them to life Analyse what’s working and what’s not - then test new hooks, angles, and creative concepts Confidently write clear scripts for content creators, briefs for our internal design workflows, ad copy, briefs for our editors, and briefs for our creative team to support creative output Utilize customer research alongside brand and strategy for our clients to conceptualize and deliver high-performing, native net-new creative concepts that deliver against our targets. Support production team by being present on shoot and guide them Success in 3 months: Demonstrate measurable improvement in ads for our clients. Successfully own the creative process, ensuring greater workflow efficiency Bringing new ideas to our team weekly If you’re strong here, you’ll grow quickly. This role is designed to evolve into a Creative Strategist role where you'll contribute directly to brand and revenue growth. Key Performance Indicators (KPIs) Reduced CAC : Lower Customer Acquisition Cost through high-performing ad creatives. Winning Creative Ratio : Increase the percentage of ad formats that consistently outperform benchmarks. Speed of Execution : Efficiently take ideas from concept to final output at scale. What’s in it for you? As a full-time member of our team, you’ll enjoy: Referral bonuses. Financial support for online courses. Fun and casual work environment. Employee engagement activities and virtual gatherings. Our Agency's Core Values: Ownership is the foundation of everything we do. First-principles thinking drives our problem-solving approach. We are disciplined and uphold a strong work ethic. Decisions are data-driven, never based on whims or guesses. We cultivate optimism—pessimists have no space here. Procrastination isn’t in our DNA. And, we have a deep passion for art and the artists. Show more Show less