International Marketing Manager

5 - 9 years

0 Lacs

Posted:1 day ago| Platform: Shine logo

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Work Mode

On-site

Job Type

Full Time

Job Description

As the International Marketing Manager at Lotus, you will play a crucial role in enhancing brand visibility and expanding market penetration on a global scale. You will be responsible for developing and executing innovative marketing strategies that align with the company's business objectives. Key Responsibilities: - Develop and implement comprehensive marketing strategies to raise awareness of the company's business activities. - Lead and mentor the marketing team to drive innovation and achieve exceptional results. - Conduct market research to identify marketing needs and explore new opportunities. - Oversee the creation and distribution of press releases, advertisements, and other marketing materials. - Evaluate the effectiveness of marketing programs and analyze marketing data to assess their impact. - Collaborate with internal teams and external partners to ensure that campaigns are in line with business strategies. - Manage the marketing budget effectively to maximize return on investment. - Enhance the company's online presence and monitor the brand's performance on social media platforms. - Provide detailed reports on the performance of various marketing initiatives. Required Qualifications: - Bachelor's degree in Marketing, Business Administration, or a related field. A Master's degree is preferred. - Minimum of 5 years of marketing experience, with at least 2 years in a leadership role. - Demonstrated success in developing effective marketing strategies. - Proficiency in current marketing tools and strategies, with the ability to lead digital marketing campaigns from inception to completion. - Strong analytical skills and proficiency in data analysis. - Excellent communication and organizational abilities. - Familiarity with Marketing Automation Tools and CRM software. In addition, the following desirable traits would be beneficial for this role: - Creativity and attention to detail. - Ability to thrive in a dynamic and fast-paced environment. - Strong project management capabilities. - Excellent interpersonal and leadership skills.,

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