Influencer Marketing Manager - Mumbai

About Logi5 Performance BU:

Logi5 Performance Business Unit is dedicated to delivering data-driven, results-oriented marketing solutions for brands across diverse industries. We specialize in performance marketing strategies powered by advanced technology and precision targeting to drive measurable results for our clients.

Job Title:

Key Responsibilities:

• Develop and execute influencer marketing strategies to drive brand visibility and ROI.
• Identify, recruit, and manage relationships with influencers across various platforms (Instagram, TikTok, YouTube, etc.).
• Negotiate contracts, deliverables, and performance benchmarks with influencers and agencies.
• Collaborate with internal teams to align influencer campaigns with broader marketing strategies.
• Track, measure, and analyze the effectiveness of influencer campaigns using performance metrics.
• Stay up-to-date with industry trends, platform updates, and best practices in influencer marketing.
• Manage influencer marketing budgets and ensure cost-effective campaign execution.
  

Qualifications:

• Bachelor’s degree in Marketing, Communications, or a related field.
• 3+ years of experience in influencer marketing, preferably within a performance-driven marketing environment.
• Proven experience managing end-to-end influencer campaigns with measurable results.
• Strong understanding of social media platforms and digital marketing metrics.
• Exceptional communication, negotiation, and relationship-building skills.
• Ability to manage multiple campaigns and deadlines effectively.
  

What We Offer:

• Competitive salary and performance-based incentives.
• Opportunity to work with a dynamic, innovative team in a fast-paced environment.
• Professional growth and development opportunities.