Hybrid -Brand Communication Manager - QSR MNC - 9 months Contract Only

6 - 10 years

10 - 18 Lacs

Posted:1 week ago| Platform: Naukri logo

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Work Mode

Hybrid

Job Type

Full Time

Job Description

Title: Brand Communication Manager

Location: Gurugram

Job Type: Contractual (9 months)

Key Responsibilities:

  • Lead full-funnel communication campaigns for core products and new launches.
  • Drive (SSSG) through calendar-based campaigns and tactical initiatives.
  • Create platform-specific content tailored for high impact across digital, TV, in-store, and social.
  • Support smart market expansion with localized messaging strategies.
  • Lead Taste-led, regional, and youth-focused campaigns to build relevance and buzz.
  • Ensure inclusive and diverse representation in all brand communication.
  • Track performance metrics and optimize campaigns for effectiveness.

Requirements:

  • Experience in brand/marketing communication, preferably in QSR, FMCG, or Digital / advertising agency/
  • Strong grasp of consumer insights, campaign planning, and content strategy.
  • Hands-on experience with cross-functional teams and agency management.

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