Job
Description
Please find below the JD of the said role 1. Marketplace Strategy s Management Develop and execute comprehensive marketplace strategies across platforms (Amazon, Flipkart, Snapdeal, Moglix, Indiamart etc.), focusing on sales optimization, pricing, and product positioning. Analyze marketplace data to identify high-potential products, emerging trends, and areas for improvement. 2. D2C Growth & Digital Marketing Lead the D2C strategy, managing the brands e-commerce website and online store, ensuring a frictionless user experience. Drive performance marketing efforts (Google Ads, Meta, retargeting, and affiliate marketing) to maximize traffic 3. Operational Excellence Oversee e-commerce operations, including order processing, fulfillment, logistics, and inventory management. Identify bottlenecks in the supply chain and collaborate with operations teams to streamline end-to-end processes. 4. P&L Ownership s Performance Analysis Own the e-commerce PCL, setting sales targets, forecasting demand, and tracking financial performance. Provide regular performance reports to senior leadership, with actionable insights and strategic recommendations. 5. Technology s Platform Optimization Work with product and tech teams to enhance website performance, including page speed, checkout process, and mobile optimization. Collaborate with marketing, product, and customer service teams to align messaging, promotions, and service standards across all digital touchpoints. Work closely with the customer service head to align post-purchase experiences with e-commerce objectives. Apply proven frameworks for scaling brands from 1-10 or 10-100, implementing strategies to rapidly increase market share and customer base. Leverage data to refine pricing strategies, identify product gaps, and uncover untapped revenue streams. Interested Candidates can share there updated CV at - Pavitra.singh@cielhr.com along with below mentioned details- Total Experience Current CTC Expected CTC Reason for Change Notice Period Thanks & Regards Pavitra J Singh Consultant CIEL HR
