Job
Description
Overview: The Head of Partners, Asia Pacific Zone, is the high-impact leader responsible for delivering Siemens partner management and sales performance across the Zonedriving coverage, capability, and partner-led revenue through a highly structured and collaborative approach. Where Intra-Company-Business partnerships exist in Asia Pacific Zone, this role will also oversee performance and team management either within the Zone or indirectly via country resourcing where applicable across LCB revenues and performance. With a hard-line report into the Asia Pacific Leader of Digital Industries and a dotted line into the SVP of WW Partner & Ecosystems, this role is both accountable for commercial partner execution in the region, and a strategic contributor to Siemens global partner transformation agenda. In Zones where country Partner Sales Managers exist, they will hard-line into their respective Country Sales Leader, while maintaining a dotted-line into this Asia Pacific Zone Partners Leaderensuring strategic cohesion, program consistency, and aligned execution across all levels. This matrix structure empowers country and the Asia Pacific Zone sales execution whilst reinforcing global alignment and operational efficiency across the Siemens Partner & Ecosystem framework. This leader will manage a dedicated Asia Pacific Partner team and play a pivotal role in shaping and scaling Siemens' partner go-to-market across our ecosystem encompassing partner types such as: - Distributors, Global and Regional System Integrators (G/SIs), Value-Added Resellers (VARs), Resellers, Panel Builders (PBs), Technology Partners, Hyperscalers, and more. This role champions partner development, coaching, and performance governance, ensuring that our Partner Sales Managers and their teams are empowered to nurture, enable, and grow trusted, high-performing partnerships aligned to Country, Zone and Global strategic priorities. It also holds key responsibility for governing the execution and adoption of Siemens Global Partner Program within all countries part of the Zonedriving consistency, operational efficiency, and adherence to global standards, certifications, and lifecycle management models. Encompassing Partner Business planning and MBR | QBR cadence. Additionally, the role will be instrumental in initiating and leading the Zone Partner Advisory Councils, creating structured, two-way dialogue with strategic partners to inform strategy, co-innovate, and enhance mutual growth with and for HQ insights / futures for program and operational excellence. The Zone Partners Leader will also oversee partner engagement and visibility at Siemens-hosted fairs/events, flagship marketing moments, and priority vertical industry events, ensuring strong representation and integrated storytelling of our joint value proposition. Core Responsibilities: 1. Partner Sales Leadership & Execution Own and deliver the Partner Sales Quota across all countries within the Zoneencompassing Siemens' portfolio sold via partners aligned/responsible for the Zone sales plan. Lead and coach a high-performing direct & matrixed Partner Sales team/s to build trusted, value-based relationships with partners that deliver measurable revenue impact. Drive sales across all partner types applicable to the Zone, i.e.: Distributors, G/SIs, VARs, Resellers, PBs, MBs, Technology Alliances, Hyperscalers etc, aligning execution with customer demand and vertical strategies. Monitor performance KPIs, sales targets, incentive models all in line with ensuring Channel Health for the Zone. Motivate excellence, while ensuring accurate reporting and forecast hygiene. 2. Partner Development & Team Coaching Act as a people leader and coachdeveloping the capabilities of Partner Sales Managers through strategic mentoring, sales enablement, and accountability frameworks. Foster a culture of partner obsession, where trust, long-term value creation, and joint GTM planning take precedence over short-term transactions. Ensure field teams are equipped to drive partner lifecycle health: from onboarding, accreditation, and enablement to performance reviews and renewal planning. Provide partner life cycle management for strategic partners (recruitment, on-boarding, management & sell-with relationship) for Zone. Support LCBs for new partner recruitment and develop capabilities within solution partners & distributors in line with GTM strategy. 3. Partner Program Governance Govern all country-level partner activities in Asia Pacific against the Global Partner Programensuring alignment on certification standards, partner tiering, incentive models, performance expectations, audit, compliance. Collaborate with global Partner Program, Operations & sales teams to optimize processes, enforce program consistency, and remove executional friction. Drive disciplined partner segmentation, health reviews, and pipeline inspection cadence. 4. Partner Advisory & Engagement Own Zone Partner Advisory Councils in collaboration with HQ. Ensuring strategic partners have a voice in Siemens ecosystem evolution and co-innovation plans with HQ at Asia Pacific Zone level. Translate partner feedback into actionable insights for Siemens' GTM for HQ. Ensure world-class partner representation at Siemens trade fairs, flagship customer events, and top-tier industry forumsmaximizing visibility, thought leadership, and joint storytelling in close collaboration with Partner Marketing. Ensure Zone and Country partner marketing alignment to Zone | HQ partner GTM priorities. 5. Vertical Coverage & Market Alignment Work in collaboration with HQ Domain & Vertical insights to build and maintain a partner ecosystem tailored to Siemens' priority verticals (e.g., Automotive, Pharma, Energy). Guide the recruitment and activation of partners to fill vertical and country-specific gaps, working closely with vertical GTM leaders and Business Units in line with HQ operating model. Establish strong alignment between country-level execution and vertical domain strategyensuring partner motions are relevant, impactful, and scalable in line with HQ governance. 6. Strategic Collaboration & Influence Serve as a trusted advisor to the Asia Pacific Zone Leader and global Partner leadership teambringing a partner-centric lens to regional planning and strategy cycles. Actively participate in cross-functional working groups with Sales, BUs, Marketing, Enablement, and Operations to ensure a unified partner experience. Influence and contribute to the global partner strategy, representing Asia Pacific -specific opportunities and needs with clarity and data-driven rationale. Strategic Impact: This role is instrumental to Siemens ambition to become the most trusted partner in the industrial technology ecosystemscaling impact through collaboration, specialization, and partner-centric growth. It enables: Quota achievement through a highly structured and scalable partner-led sales model Consistent execution of Siemens Global Partner Program at Zones and country levels Coaching, enablement, and performance acceleration of Partner Sales Teams Vertical specialization and partner capacity aligned with GTM needs Deeper partner trust and engagement via Partner Advisory Councils and event visibility Field execution excellencesupported by global alignment and strategic governance Experience & Qualifications: 20+ years of Senior Partner/Sales leadership, Channel Leadership, or Ecosystem Management experience, ideally in complex, matrixed industrial or digital technology environments. Demonstrated success in leading partner/sales teams and exceeding revenue targets across multiple partner types/countries/regions. Experience in implementing or governing global partner programs, with a focus on consistency, enablement, and results. Demonstrable people leadership and coaching develop, inspire, and hold teams accountable. Proven ability to manage stakeholders across countries, regions, BUs and global functions. Analytical and data-driven with strong communication, influencing, and decision-making. Fluent in English; other languages + | Willingness to travel (+50% as required).
