Head - Marketing Communications

10 - 12 years

9 - 19 Lacs

Mumbai Suburban, Navi Mumbai, Mumbai (All Areas)

Posted:2 days ago| Platform: Naukri logo

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Skills Required

Digital Marketing Marketing Communication Content Writing Corporate Communication Brand Communication Content Marketing Social media Email Marketing Brand Marketing Marcom Whatsapp Marketing External Communications Strategic Communication Event Marketing

Work Mode

Work from Office

Job Type

Full Time

Job Description

ABOUT THE IC3 MOVEMENT With its mission to bring counseling in every school, the IC3 Movement, at its core, is dedicated to helping young people across the globe find career paths through education that will lead to fulfilled, happy and productive lives. Community-driven events including the Annual IC3 Conference & Expo and the IC3 Regional Forums , support the IC3 Movement to empower every school to run a robust, fully functioning, career and college counseling department. The International Career and College Counseling (IC3) Movement is a global effort to enable high schools to help their students make the best-fit higher education and career decisions. It aims to empower every school to run a robust, fully functioning career and college counseling department. The IC3 Movement is driven by a passionate global family of over 1,400+ volunteers united in their belief that every young person deserves access to quality guidance. We are dedicated to transforming education by ensuring all students have the support they need to discover their purpose leading to fulfilling career paths and building a brighter future., IC3 is dedicated to support counseling in every school through research, free education, and training for teachers, counselors, and principals. The IC3 Movement engages educators and leaders across 90+ countries. Learn more at www.ic3movement.com ROLE OVERVIEW Seeking candidates who will enjoy and have experience thriving in a creative, fast-paced environment, managing oversight of a wide variety of communications, web-based and print content, marketing, social media, and PR. The ideal candidate will have excellent written communication and content writing skills, strong supervision and management experience, the ability to handle dynamic tasks in a time-sensitive environment, and superior time- management skills driving deadlines. We are looking for a dynamic, 360-degree communications professional who has successfully led integrated, cross-channel communication strategies and is equally comfortable managing both strategy and execution across multiple platforms, including website, social media, email marketing, PR, digital campaigns, and WhatsApp. The person will also drive all event communications and registrations, ensuring clear, timely, and engaging outreach that supports participation and community engagement at IC3 events globally. This role demands a leader who can craft compelling narratives, drive cohesive messaging, and deliver impactful outcomes across all touchpoints. The position will manage a small team across multiple time zones and countries, handling all organizational communication and marketing, social media, PR, coordination of complex committees, conference and other event content. Understanding and familiarity working across different cultures is important. This is a team leader role with the candidate being responsible for driving outcomes including and will have global impact. The candidate should have strong personal interest in the mission of IC3, and resonate with the IC3 Movement. The position may involve some business travel. PURPOSE OF THE ROLE Oversight of communications, marketing, content and website, social media, and PR for events and programs (including the Annual IC3 Conference, IC3 Regional Forums, the Annual IC3 Festival, and other events), including coordination between committees and teams (both external and internal). This position will manage a team of approximately 5-6 employees, across different countries and time zones. KEY RESPONSIBILITIES Drive all communications and marketing content for a variety of projects surrounding the development, preparation, and execution of IC3 events and initiatives Lead integrated, cross-channel communications strategy and execution across website, social media, email marketing, PR, digital campaigns, and WhatsApp, ensuring timely, cohesive, and impactful delivery across platforms. Drive event communications and manage participant registrations for all IC3 events in India and globally, ensuring engaging outreach and seamless registration processes. Manage committees (high-level) and a team of approximately 4-8 employees Drive content writing for conference/event marketing, PR, and all other communication material and collaterals, and oversee PR agency initiatives including press releases, radio and TV activities Strategy, monitoring, and continuous enhancement of all IC3 websites, social media, and mobile apps Collaboration with other team members to ensure information flows seamlessly across all communication media, e.g. email newsletters, website, social media, etc. Maintain a complete understanding of the IC3 mission and platforms, ensuring all communication initiatives reflect and reinforce the Movements values. Building the IC3 community and driving engagement Develop and implement strategy, monitoring, and continuous enhancement of all IC3 websites, social media channels, and mobile apps. Strengthening IC3's connection with Universities, Schools & relevant organizations Supporting the Partnership Team with case studies, communication materials like brochures etc Creating a strong content pipeline for the website, social media and other channels Innovative engagement ideas to engage with the different partners and associates of the IC3 Movement Become the Brand Custodian for the IC3 Movement and ensure adherence to brand guidelines etc, with partners and others QUALIFICATIONS EDUCATION: Bachelor's degree or equivalent. Candidates with a background in English (or similar with very strong writing components) or with marketing management background will be preferred. WORK EXPERIENCE: Eight to ten years prior experience in marketing communications with atleast two years in a supervisory role. SKILLS: Relevant Role Skills: Content Development & Deployment Social Media & Website Management Marketing Collaterals Email and WhatsApp Marketing Support the IC3 Conference with Collaterals Excellent Written English Skills to enable effective communication with global audiences. Personal Attributes & Skills: Time Management Multi-Tasking Mission Alignment Leadership Able to work in a matrix environment and drive outcomes. INDUSTRY: Higher Education PRIMARY LOCATION: Ghatkopar, Mumbai, India ORGANIZATION: IC3 Movement COMPENSATION: Commensurate with experience CONTACT: hr@ic3movement.com

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