Growth: Demand Generation Specialist

Role Overview:

Key Responsibilities:

• Plan, develop, and execute multi-channel demand generation campaigns (including cold calls, email campaigns, content marketing, digital outreach, and events) to generate qualified leads and drive sales for TrueFoundrys offerings.
• Nurture potential customers through personalized engagement, including product demos, sharing case studies, and providing whitepapers to accelerate interest and movement through the funnel.
• Build and maintain a robust pipeline by driving top-of-funnel activities with targeted outreach, discovery meetings, and qualification exercises to identify and create new opportunities.
• Collaborate closely with sales teams post-qualification to develop win plans that maximize conversion rates.
• Maintain a deep understanding of True Foundrys solutions to tailor messaging effectively for specific customer needs and objectives.
• Partner with Solutions and Product teams to share customer feedback and insights to improve campaigns and go-to-market strategies.
• Act as a brand evangelist for True Foundry across LinkedIn, industry forums, and relevant platforms to enhance visibility and engagement.
• Track and report on campaign performance metrics, optimizing strategies for continuous improvement.

Must Have:

• 58 years of experience in Business Development, Inside Sales, or Demand Generation roles.
• Excellent English communication skills with a neutral or global accent.
• Proven experience selling Software Products, SaaS, Analytics, or AI/ML-driven solutions to global markets.
• Demonstrated track record of achieving or exceeding sales quotas on a quarterly and yearly basis.
• Strong ability to network and engage with C-level, VP, and Director-level stakeholders in enterprise organizations.
• Experience working in fast-paced, high-growth technology environments.