Graphic Designer

Company Description

Flumencopia provides comprehensive digital solutions that help businesses build a strong online presence and grow their brand effectively. Our services include branding, advertising, digital marketing, video production, web development, and graphic design. We specialize in crafting unique brand identities, implementing data-driven marketing strategies, and creating visually captivating designs and videos. By offering tailored and innovative solutions, we ensure businesses stand out in competitive markets and effectively communicate their brand message to target audiences.

Graphic Designer

• Brand Development & Guardianship:

• Design and maintain comprehensive

  Brand Guidelines

  and style guides (typography, colour palettes, tone of voice, imagery, etc.).
• Ensure strict consistency and integrity of the brand identity across all internal and external materials.
• Participate in the conceptualisation and execution of new brand initiatives and sub-brands.

• Creative Asset Production:

• Design a wide range of marketing and communication materials, including:

• Digital:

  Website graphics, social media content, email templates, display ads, and infographics.

• Print:

  Brochures, reports, presentations, and internal communication materials.

• Visual Identity:

  Logos, iconography, and visual language systems.

• Collaboration & Strategy:

• Work closely with the Marketing, Product, and Sales teams to understand project objectives and target audiences.
• Translate complex concepts and business strategies into clear, engaging visual designs.
• Present design concepts and articulate the rationale behind design decisions effectively to non-design stakeholders.

• Design Management:

• Manage and organise the creative asset library (DAM).
• Stay current with industry trends, design software, and best practices in branding and visual marketing.

• Bachelor’s degree in Graphic Design, Visual Arts, or a related field.

• 2+ years

  of professional graphic design experience, with a significant portfolio demonstrating expertise in brand identity development and application.

• Expert proficiency

  in industry-standard design software, including the Adobe Creative Suite (Photoshop, Illustrator, InDesign).

• Proven ability

  to take a brand from concept to launch, including developing comprehensive style guides.
• Strong understanding of design principles (layout, typography, colour theory) and visual hierarchy.
• Excellent time management, organisational, and communication skills, with the ability to manage multiple projects simultaneously under tight deadlines.

• Experience with motion graphics (After Effects) or video editing.
• Familiarity with UX/UI principles and tools (Figma/Sketch).
• Experience designing for both B2B and B2C audiences.