Google Ads Specialist

Company Description

IRA Immigration, founded in 2014, is a trusted visa consultancy dedicated to making international dreams a reality. We specialize in a wide range of visa services, including PR visas, study visas, tourist visas, and business visas for destinations such as Canada, Australia, Europe, the USA, UK, and Germany. Our team of experienced immigration experts provides personalized guidance and collaborates with a global network of professionals to ensure accurate, timely information. With a proven track record of success, we are committed to seamless and stress-free immigration processes for our clients.

Role Description

This is a full-time, on-site role for a Google Ads Specialist, located in New Delhi. The Google Ads Specialist will be responsible for creating, managing, and optimizing Google Ads campaigns. This includes conducting keyword research, writing ad copy, monitoring campaign performance, analyzing data, and adjusting strategies to maximize ROI. The specialist will also collaborate with the marketing team to align campaign objectives with overall marketing goals and ensure consistent messaging across all digital platforms.

Qualifications

• Expertise in Google Ads, including campaign creation, management, and optimization
• Strong analytical skills for interpreting data and adjusting strategies based on performance metrics
• Excellent written and verbal communication skills
• Experience with keyword research and ad copywriting
• Familiarity with tracking tools and data analysis methodologies
• Ability to work collaboratively with a team and align campaign objectives with overall marketing goals
• Bachelor's degree in Marketing, Business, or a related field
• Experience in the immigration industry is a plus