Google Ads Expert

Company Description

UpGro Media is a leading digital marketing agency committed to empowering businesses to achieve significant growth in the digital space. Our tailored solutions and holistic approach integrate services such as website design, content marketing, SEO, social media management, and PPC advertising to help businesses connect with their target audiences. We pride ourselves on staying ahead of industry trends and delivering exceptional results with a focus on transparency, integrity, and excellence. At UpGro Media, we build lasting partnerships based on trust, working closely with our clients to achieve mutual success. Our team is passionate about driving excellence and crafting customized strategies to meet unique goals and requirements.

Role Description

This is a full-time, on-site role for a Google Ads Expert located in Lucknow. The responsibilities include managing Google Ads campaigns, conducting keyword research, analyzing data to optimize performance, and developing strategies to achieve client objectives. The Google Ads Expert will also oversee ad copy creation, budget allocation, and campaign reporting, and collaborate with the broader marketing team to align efforts. Staying informed about Google Ads trends and industry updates to deliver effective ad strategies is also a key aspect of the role.

Qualifications

• Expertise in Google Ads management, including keyword research, campaign setup, and budget allocation
• Data analysis, performance optimization, and reporting skills
• Content creation skills, specifically for ad copywriting, to achieve campaign objectives
• Knowledge of digital marketing, including SEO, PPC advertising, and analytics
• Strong analytical and problem-solving skills with attention to detail
• Up-to-date understanding of the latest Google Ads tools, trends, and best practices
• Bachelor's degree in Marketing, Business, or a related field is preferred
• Certifications in Google Ads (e.g., Google Ads Search Certification) are a plus