Google Ads Expert

Hiring for Kolkata location only.

Key Responsibilities:

• Plan, create, and optimize Google Ads campaigns (Search, Display, Shopping, and Video).
• Conduct thorough keyword research and competitor analysis to identify growth opportunities.
• Develop effective ad copy, creatives, and extensions aligned with campaign goals.
• Manage and monitor daily budgets, bids, and account performance to ensure profitability.
• Track and analyze campaign metrics (CTR, CPC, CPA, ROAS) and prepare performance reports.
• Set up and manage conversion tracking and audience retargeting strategies.
• Stay updated with the latest Google Ads trends, policies, and best practices.
• Collaborate with SEO, content, and social media teams to create integrated marketing strategies.

Roles and Responsibilities:

• Flexible with day and night shifts.
• Proven experience managing Google Ads campaigns (Search, Display, YouTube, etc.).
• Certification in Google Ads (Search, Display, or Video) preferred.
• Proficiency with Google Analytics, Google Tag Manager, and Google Ads Editor.
• Strong analytical and reporting skills with a data-driven mindset.
• Excellent understanding of keyword bidding, A/B testing, and audience targeting.
• Familiarity with landing page optimization and conversion rate improvement.
• Strong communication skills and attention to detail.
• Ability to handle multiple client accounts simultaneously.
• Identify new opportunities to scale campaigns and improve client ROI.

Job Types: Full-time, Permanent

Pay: ₹26,000.00 - ₹31,000.00 per month

Benefits:

• Health insurance
• Provident Fund

Work Location: In person