321 Go-To-Market Strategy Jobs - Page 11

About the Role:We are seeking a motivated and adaptable marketing and sales specialist with expertise in SaaS (Software as a Service), Go-To-Market (GTM) strategies and sales, or consulting firm experience to join our team You will play a crucial role in supporting various aspects of our business operations, including market research, sales closer, client communication, project management, and strategic planning This position offers an excellent opportunity for an individual with a strong analytical mindset and a background in GTM SaaS and sales or consulting to contribute to our company's growth and success What will you do:Complete sales cycle from finding leads to closing them Perform technical demos with prospects so they understand the different product ranges that Star has to offer Integrate marketing tools with website analytics to monitor the performance of call-to-action buttons Work with Marketing Operations to design and execute marketing campaigns (email / digital marketing/web ads/events) to drive new customer acquisition as well as penetrate existing customer accounts Webinar experience is a plus What you will bring:Proven 3+ years of experience in developing and executing successful strategies in a B2B SaaS environment Experience in the fintech or document AI processing domain will be an added advantage Experience in B2B SaaS sales engineering, customer success, or professional services Startup Experience Sales Closer Experience Previous experience in either Saas GTM strategies (e g , product marketing, sales operations) or consulting firm experience Strong interpersonal skills, with the ability to build rapport, influence stakeholders, and navigate complex client relationships Results-driven mindset with a focus on achieving client satisfaction and driving business growth

About the Role:We are seeking a motivated and adaptable marketing and sales specialist with expertise in SaaS (Software as a Service), Go-To-Market (GTM) strategies and sales, or consulting firm experience to join our team You will play a crucial role in supporting various aspects of our business operations, including market research, sales closer, client communication, project management, and strategic planning This position offers an excellent opportunity for an individual with a strong analytical mindset and a background in GTM SaaS and sales or consulting to contribute to our company's growth and success What will you do:Complete sales cycle from finding leads to closing them Perform technical demos with prospects so they understand the different product ranges that Star has to offer Integrate marketing tools with website analytics to monitor the performance of call-to-action buttons Work with Marketing Operations to design and execute marketing campaigns (email / digital marketing/web ads/events) to drive new customer acquisition as well as penetrate existing customer accounts Webinar experience is a plus What you will bring:Proven 3+ years of experience in developing and executing successful strategies in a B2B SaaS environment Experience in the fintech or document AI processing domain will be an added advantage Experience in B2B SaaS sales engineering, customer success, or professional services Startup Experience Sales Closer Experience Previous experience in either Saas GTM strategies (e g , product marketing, sales operations) or consulting firm experience Strong interpersonal skills, with the ability to build rapport, influence stakeholders, and navigate complex client relationships Results-driven mindset with a focus on achieving client satisfaction and driving business growth

About the Role:We are seeking a motivated and adaptable marketing and sales specialist with expertise in SaaS (Software as a Service), Go-To-Market (GTM) strategies and sales, or consulting firm experience to join our team You will play a crucial role in supporting various aspects of our business operations, including market research, sales closer, client communication, project management, and strategic planning This position offers an excellent opportunity for an individual with a strong analytical mindset and a background in GTM SaaS and sales or consulting to contribute to our company's growth and success What will you do:Complete sales cycle from finding leads to closing them Perform technical demos with prospects so they understand the different product ranges that Star has to offer Integrate marketing tools with website analytics to monitor the performance of call-to-action buttons Work with Marketing Operations to design and execute marketing campaigns (email / digital marketing/web ads/events) to drive new customer acquisition as well as penetrate existing customer accounts Webinar experience is a plus What you will bring:Proven 3+ years of experience in developing and executing successful strategies in a B2B SaaS environment Experience in the fintech or document AI processing domain will be an added advantage Experience in B2B SaaS sales engineering, customer success, or professional services Startup Experience Sales Closer Experience Previous experience in either Saas GTM strategies (e g , product marketing, sales operations) or consulting firm experience Strong interpersonal skills, with the ability to build rapport, influence stakeholders, and navigate complex client relationships Results-driven mindset with a focus on achieving client satisfaction and driving business growth

About the Role:We are seeking a motivated and adaptable marketing and sales specialist with expertise in SaaS (Software as a Service), Go-To-Market (GTM) strategies and sales, or consulting firm experience to join our team You will play a crucial role in supporting various aspects of our business operations, including market research, sales closer, client communication, project management, and strategic planning This position offers an excellent opportunity for an individual with a strong analytical mindset and a background in GTM SaaS and sales or consulting to contribute to our company's growth and success What will you do:Complete sales cycle from finding leads to closing them Perform technical demos with prospects so they understand the different product ranges that Star has to offer Integrate marketing tools with website analytics to monitor the performance of call-to-action buttons Work with Marketing Operations to design and execute marketing campaigns (email / digital marketing/web ads/events) to drive new customer acquisition as well as penetrate existing customer accounts Webinar experience is a plus What you will bring:Proven 3+ years of experience in developing and executing successful strategies in a B2B SaaS environment Experience in the fintech or document AI processing domain will be an added advantage Experience in B2B SaaS sales engineering, customer success, or professional services Startup Experience Sales Closer Experience Previous experience in either Saas GTM strategies (e g , product marketing, sales operations) or consulting firm experience Strong interpersonal skills, with the ability to build rapport, influence stakeholders, and navigate complex client relationships Results-driven mindset with a focus on achieving client satisfaction and driving business growth

About the Role:We are seeking a motivated and adaptable marketing and sales specialist with expertise in SaaS (Software as a Service), Go-To-Market (GTM) strategies and sales, or consulting firm experience to join our team You will play a crucial role in supporting various aspects of our business operations, including market research, sales closer, client communication, project management, and strategic planning This position offers an excellent opportunity for an individual with a strong analytical mindset and a background in GTM SaaS and sales or consulting to contribute to our company's growth and success What will you do:Complete sales cycle from finding leads to closing them Perform technical demos with prospects so they understand the different product ranges that Star has to offer Integrate marketing tools with website analytics to monitor the performance of call-to-action buttons Work with Marketing Operations to design and execute marketing campaigns (email / digital marketing/web ads/events) to drive new customer acquisition as well as penetrate existing customer accounts Webinar experience is a plus What you will bring:Proven 3+ years of experience in developing and executing successful strategies in a B2B SaaS environment Experience in the fintech or document AI processing domain will be an added advantage Experience in B2B SaaS sales engineering, customer success, or professional services Startup Experience Sales Closer Experience Previous experience in either Saas GTM strategies (e g , product marketing, sales operations) or consulting firm experience Strong interpersonal skills, with the ability to build rapport, influence stakeholders, and navigate complex client relationships Results-driven mindset with a focus on achieving client satisfaction and driving business growth

Note: Please do not apply if you are currently working in an E-Commerce company. Note: We are specifically looking for candidates who are currently employed at a B2C tech product company. No.Of Positions : 8 Review Criteria Mandatory Strong B2C Product Marketing Profile Mandatory (Experience 1): Must have 2+ YOE in product marketing for digital products Mandatory (Experience 2): Must have direct experience in pre-launch and post-launch marketing, including user research, positioning, GTM planning etc Mandatory ((Experience 3): Experience launching or scaling a mobile app, preferably iOS Mandatory (Company): B2C product companies offering digital / Tech products (such as Fintech, EdTech, AdTech, TravelTech) Role & Responsibilities We are seeking a dynamic and talented Assistant Product Marketing Manager with a passion for mobile apps to join our growing team. The ideal candidate will play a crucial role in new product ideation, executing successful go-to-market strategies, and ensuring the overall success of our mobile applications. This role requires a combination of strategic thinking, creativity, analytical skills, and effective communication. New Product Ideation: Collaborate with cross-functional teams to generate innovative ideas for new mobile app products. Conduct market research and analysis to identify emerging trends and opportunities. Go-to-Market Strategy: Develop and execute comprehensive go-to-market strategies for new products, ensuring successful product launches. Work closely with the product development team to align marketing initiatives with product features and benefits. Competitor Research: Conduct thorough competitor analysis to understand market trends, identify competitive advantages, and position our products effectively. User Lifecycle Management: Develop and implement strategies to optimize the user lifecycle, from acquisition to retention. Utilize data-driven insights to enhance user experience and engagement. A/B Testing: Design and execute A/B testing initiatives to optimize marketing campaigns and improve key performance indicators. App Store Optimization (ASO): Implement effective ASO strategies to enhance the visibility and discoverability of our mobile apps on various app stores. Stakeholder Management: Collaborate with internal teams, including product development, design, and sales, to ensure alignment and successful product launches. Build and maintain strong relationships with external stakeholders, including partners and vendors. Ideal Candidate Communication: Excellent written and verbal communication skills. Ability to convey complex ideas in a clear and compelling manner. Product Analytics: Strong understanding of product analytics and the ability to derive actionable insights from data. App Media Buying: Experience with app media buying platforms, including Google, Facebook, AppLovin, Taboola, etc.Proven ability to optimize campaigns for maximum ROI. App Monetization: Knowledge of various app monetization models and strategies. Ability to develop and implement monetization plans that align with business goals. Design and Messaging: A keen eye for design and messaging to create visually appealing and effective marketing materials. Understanding of how design elements impact user engagement. If you are a results-driven individual with a passion for mobile apps and possess the skills outlined above, we invite you to apply for this exciting opportunity. Perks, Benefits and Work Culture Flexible work hours and leaves Salary advance Maternity/Paternity leave benefits & adoption assistance Butler & Concierge services Team Off-sites & Celebrations Beyond Work: Insurance benefits for you and family Interest-free loans Gift vouchers for special moments Fully-equipped Gym Education Sponsorship Programs

Responsibilities: * Lead digital delivery projects from ideation to launch * Ensure legal compliance & risk management * Manage stakeholders, user stories, budgets & timelines * Collaborate with partners, contractors & vendors Health insurance Annual bonus

Position : Associate Director-Strategy & PMO Role : Work on building the organization strategy and ensure the same is operationalized through the delivery of strategic PMOs. This role will partner closely with the senior leadership to help make data driven decisions, establish processes and manage allied stakeholders across multiple strategic projects. The role will traverse multiple functions as the need arises, giving you exposure to various aspects of the business. Role & responsibilities Play a key role in building a sustainable growth strategy for BU ISEA Lead the different planning cycles viz.1 year, 3 year, 5 year and 10 year cycles for the country Lead and monitor long-term strategic business initiatives from development through successful execution under the guidance of senior leadership and departmental heads. Establish frameworks and standards for Program and Project Management Work effectively with diverse teams to come up with the best solutions Provide Project planning, Milestone management, Scope management, Resource forecasting; Financial Management; Change Management across the project portfolio. Ensure the appropriate program benefits are identified, quantified and their realization planned. Participate in the development of Projects that may consist of a variety of challenges that may range from innovation, new products, supply chain, and strategic whitespace development, etc. Maintain and update the project management framework and disciplines necessary to support a PMO. Data analysis: turn unstructured data into meaningful insights and transformative solutions. Structure ambiguous problems and take action to solve them. Mining insights which would help the leadership to make decisions and transform the BU. Adept at primary and secondary research on markets as well as consumer trends. Benchmarking across globally (internally) and externally across other CPGs/FMCGs on best practices. Build business cases on all important areas of the business viz. right from launching a new product, brand, innovations, expansion projects, S&L projects, etc. Financial modelling to craft out scenarios and build out P&Ls based on different levers. Manage and compile Program related financial and KPI information. Track financial reporting whilst ensuring that the program and projects adhere to the corporate financial processes. Prepare regular status reporting for the senior leadership. Contributes to overall profitability by monitoring all areas of Project expenditure and reporting on performance against variations.

Job description Tier -1 MBA batch 2017,2018,2019,2020,2021,2022 Sourcing check points: 1) Min. 3+ years of post MBA exposure in Growth Strategy, Corporate strategy, Innovation, Market Expansion, Customer Strategy Go to Market (GTM), Corporate Strategy, Growth strategy, Business Case, Market entry, Market expansion, Pricing, Profit Optimization, Growth and Innovation, Strategic Planning, Customer Strategy, Value Realization, Sales Acceleration, Channel Transformation, AI related transformation 4) Client experience: Strong client facing experience NOT internal consulting A Strategic Mindset to shape innovative, fact-based strategies and operating models Issue Based Problem Solving to decode and solve complex and unstructured business questions Business Acumen to drive actionable outcomes for clients with the latest industry trends, innovations and disruptions, metrics and value drivers An excellent, established track record for selling and delivering consulting engagements . Experience working with C level executive clients, with extensive experience in projects in which the primary stakeholder was the CEO; Chief Strategy Officer

Job description Tier -1 MBA batch 2017,2018,2019,2020,2021,2022 Sourcing check points: 1) Min. 3+ years of post MBA exposure in Growth Strategy, Corporate strategy, Innovation, Market Expansion, Customer Strategy Go to Market (GTM), Corporate Strategy, Growth strategy, Business Case, Market entry, Market expansion, Pricing, Profit Optimization, Growth and Innovation, Strategic Planning, Customer Strategy, Value Realization, Sales Acceleration, Channel Transformation, AI related transformation 4) Client experience: Strong client facing experience NOT internal consulting A Strategic Mindset to shape innovative, fact-based strategies and operating models Issue Based Problem Solving to decode and solve complex and unstructured business questions Business Acumen to drive actionable outcomes for clients with the latest industry trends, innovations and disruptions, metrics and value drivers An excellent, established track record for selling and delivering consulting engagements . Experience working with C level executive clients, with extensive experience in projects in which the primary stakeholder was the CEO; Chief Strategy Officer

Job description Tier -1 MBA batch 2017,2018,2019,2020,2021,2022 Sourcing check points: 1) Min. 3+ years of post MBA exposure in Growth Strategy, Corporate strategy, Innovation, Market Expansion, Customer Strategy Go to Market (GTM), Corporate Strategy, Growth strategy, Business Case, Market entry, Market expansion, Pricing, Profit Optimization, Growth and Innovation, Strategic Planning, Customer Strategy, Value Realization, Sales Acceleration, Channel Transformation, AI related transformation 4) Client experience: Strong client facing experience NOT internal consulting A Strategic Mindset to shape innovative, fact-based strategies and operating models Issue Based Problem Solving to decode and solve complex and unstructured business questions Business Acumen to drive actionable outcomes for clients with the latest industry trends, innovations and disruptions, metrics and value drivers An excellent, established track record for selling and delivering consulting engagements . Experience working with C level executive clients, with extensive experience in projects in which the primary stakeholder was the CEO; Chief Strategy Officer

Job description Tier -1 MBA batch 2017,2018,2019,2020,2021,2022 Sourcing check points: 1) Min. 3+ years of post MBA exposure in Growth Strategy, Corporate strategy, Innovation, Market Expansion, Customer Strategy Go to Market (GTM), Corporate Strategy, Growth strategy, Business Case, Market entry, Market expansion, Pricing, Profit Optimization, Growth and Innovation, Strategic Planning, Customer Strategy, Value Realization, Sales Acceleration, Channel Transformation, AI related transformation 4) Client experience: Strong client facing experience NOT internal consulting A Strategic Mindset to shape innovative, fact-based strategies and operating models Issue Based Problem Solving to decode and solve complex and unstructured business questions Business Acumen to drive actionable outcomes for clients with the latest industry trends, innovations and disruptions, metrics and value drivers An excellent, established track record for selling and delivering consulting engagements . Experience working with C level executive clients, with extensive experience in projects in which the primary stakeholder was the CEO; Chief Strategy Officer

Job Summary The Data Services team at NetApp helps customers protect and govern their data wherever it lives. We are responsible for driving preference for our primary storage platforms through a consolidated set of data protection and governance offerings. We are seeking a dynamic and experienced Product Manager. The ideal candidate will have a strong background in product management with a basic understanding of Data Protection market, and is expected to work closely with enterprise storage, cloud storage, product marketing and customers to define the vision and roadmap for the space, and to be excellent at driving planning and execution for these broad areas. Job Requirements • Experience in product management is required. • Drive product strategy, roadmap planning and execution for the backup and recovery • Collaborate with engineering, marketing, sales, and other cross-functional teams to ensure successful product development, launch and go-to-market strategies. • Build simple but usable products that delight our users and buyer personas alike. • Collaborate with senior leadership to align product strategy with business objectives and contribute to the company's overall growth and success. • Strong leadership skills – demonstrated ability to lead from the front. • Exceptional problem-solving abilities, with a demonstrated track record of delivering revenue-driven product launches. • Customer obsession – demonstrated building a strong understanding of customer problems and building capabilities that help resolve their pain points. • If you are a highly motivated and experienced product management leader who thrives in a collaborative and innovative environment, we would love to hear from you. Join our team and play a pivotal role in shaping the future of our products and driving our company's success. Job Responsibilities: • Work closely with top customers to understand their needs • Drive product strategy, roadmap planning and execution for the backup and recovery • Collaborate with engineering, marketing, sales, and other cross-functional teams to ensure successful product development, launch and go-to-market strategies. • Build simple but usable products that delight our users and buyer personas alike. • Collaborate with senior leadership to align product strategy with business objectives and contribute to the company's overall growth and success. Education • A minimum of 4+ years experience in product management or related technical role. 4 to 8 years of experience is preferred. • A Bachelor of Science Degree in Electrical Engineering or Computer Science, a Master degree, or a PhD or equivalent experience is required.

Renowned Clients of Career Planet Consultancy in Real Estate are looking for CEO (Chief Operating Officer) Strategy & P&L Head for Leading Real Estate in Pune at Baner Looking for candidates with 18 to 25 years of prior experience in Real Estate. Multiple locations in West & East Pune various positions available in Sales & CRM. Salary ranging from 1.2CR lacs to Upwards Highly dependable and trustworthy. Efficient in working within specified timelines. Send us your cv on hrcareerplanet@gmail.com Call Leena Bhandari on 7719987979 for more details. WE DO NOT CHARGE CANDIDATES FOR PLACEMENTS. REFER YOUR FRIENDS & FAMILY FOR FANSTASTIC CAREERS IN REAL ESTATE SECTOR. Hiring Dynamic Corporate leader with vision to grow the company as a Trustworthy, Dependable & Reliable brand in the market. Strategic role to increase Sales, Brand value for all new launches, understanding the pulse of market, a visionary leader with expertise in overall Sales / Marketing / CRM/Operations / P&L. One of the high end Real Estate Group in Pune is looking for a CEO to drive their high end luxury an all kinds of mixed residential projects. Primary goal will be to lead the sales & revenue generation of the residential project initially along with retail. Lead a Dynamic Organization as Profit Centre Head Managing a dynamic Management team To Drive Business Growth, efficiencies, P&L String in Processes and controls Looking for a leader who has lead the sales of luxury properties, spearheaded the projects/companies. Has excellent contact, networking in the industry. Good at Internal Controls & Systems, Financials. Sales, Marketing, HR Matters & PR Must carry an impressive personality, Fluent in communication. Must have worked as CEO for at-least 2 years in capacity of CEO or Profit Centre Head Can lead by example and a true peoples person.

Role: Category Manager/Lead Location: Hyderabad Role Overview: As a Category Manager, you will be responsible for driving sales growth, vendor management, and category expansion. You will develop and execute strategic initiatives to enhance category performance, optimize product assortments, and build strong vendor relationships. This role requires a data-driven mindset, strong negotiation skills, and collaboration across marketing, sales, and operations teams to ensure success in global markets Role & responsibilities Category Management & Sales Growth Develop and execute data-driven sales strategies to increase market share and revenue. Analyze market trends, customer behavior, and competitive insights to optimize category performance. Define and implement pricing, promotional, and assortment strategies to maximize sales and profitability. Work closely with the marketing and sales teams to create high-impact campaigns and initiatives. Vendor Onboarding & Relationship Management: Identify and onboard strategic vendors to drive category expansion and growth. Negotiate contracts, pricing, and terms to ensure competitive offerings and profitability. Build and maintain strong vendor relationships, ensuring consistent supply and quality. Collaborate with vendors to enhance product offerings, stock availability, and customer experience. Go-to-Market Strategy & Execution: Develop and implement go-to-market strategies for product launches and category expansions. Work cross-functionally with marketing, logistics, and e-commerce teams to ensure seamless execution. Monitor category performance and adjust strategies based on real-time insights and analytics. Stay updated with global industry trends and innovations to maintain a competitive edge What Were Looking For: Experience: 4-6 years in brand management, category management, or growth marketing. Industry Knowledge: Strong expertise in D2C, e-commerce, or cross-border brand expansion. Analytical Skills: Data-driven mindset with experience in market analysis, pricing, and vendor negotiations. Creativity: Passion for storytelling and brand building. Collaboration: Excellent skills to work across marketing, sales, and vendor teams. Senior HR Yamini Nagyari yamini.nagyari@distacart.com

As a Product Manager at SphereClouds, you'll work cross-functionally with engineering, design, marketing, and sales to define and deliver world-class features from ideation to launch.

10+ years of experience in product marketing, preferably from Consumer Electronics. Develop comprehensive product marketing strategies for consumer electronics . n) Stay up-to-date on industry trends, technologies, and competitor activity,

Job Summary The resources in Business Strategy will work closely with Executive Leadership Team to support strategic initiatives, drive special projects, and streamline operations central to ePharmacys growth. This role requires a highly motivated individual with exceptional analytical, communication, and organizational skills. The ideal candidate will be a strategic thinker, capable of managing multiple priorities in a fast-paced environment, and eager to contribute to the company's growth and success. Key Responsibilities Project Management: Lead and manage cross-functional projects from conception to completion, ensuring timely delivery and high-quality outcomes Data Analysis: Conduct research and analysis to provide insights and recommendations for business decisions. Communication: Prepare presentations, reports, and other communication materials for internal and external stakeholders. Operational Efficiency: Identify and implement process improvements to enhance operational efficiency and effectiveness. Stakeholder Management: Liaise with internal and external stakeholders, including investors, partners, and clients, to ensure alignment and collaboration. What we are looking for Attributes: Self-starter with a proactive approach to work, Strong organizational skills and attention to detail, ability to thrive in a fast-paced, dynamic environment, demonstrated leadership potential and a collaborative mindset Skills: Strong analytical, problem-solving skills, excellent verbal and written communication skills, Proficiency in Microsoft Office Suite, Ability to manage multiple projects simultaneously and meet deadlines, High degree of professionalism and discretion

Director of Growth Marketing India (Delhi NCR) (3PM - 1AM IST ) Location: Remote, India (Must work US East Coast hours) Reporting to: ** Chief Marketing Officer** Experience: 10+ years in B2B technology marketing, with at least 4 years working with US-based B2B technology companies About Basis Vectors Basis Vectors is an investment firm specializing in B2B SaaS. We own and operate a portfolio of US-based technology companies, providing strategic and operational support to accelerate growth. This role is a critical hire for our marketing team, leading demand generation for a select group of portfolio companies. About the Role We are seeking a Director of Growth Marketing to be the demand generation and strategy leader for multiple B2B technology brands. Note: This is not a sales development or BDR role. In some markets, the term “demand generation” is often misunderstood to refer solely to outbound calling or lead qualification. This role is a senior-level marketing leadership position responsible for designing and executing full-funnel marketing strategies that generate high-quality pipeline for sales. This role is ideal for a strategic, data-driven marketer who can balance high-level planning with hands-on execution . You will oversee a small marketing team (including a Growth Marketing Manager and BDRs) and work closely with a centralized marketing team to bring your strategy to life. Your primary success metric : Pipeline generation – building scalable demand generation programs that convert into high-quality sales opportunities. to be the demand generation and strategy leader for multiple B2B technology brands. This role is ideal for a strategic, data-driven marketer who can balance high-level planning with hands-on execution . You will oversee a small marketing team (including a Growth Marketing Manager and BDRs) and work closely with a centralized marketing team to bring your strategy to life. Key Responsibilities Translate business objectives and marketing priorities into effective demand generation strategies and integrated multichannel campaign plans. Design, execute, and optimize demand generation campaigns targeted at B2B technology buyers, leveraging digital, ABM, SEO, webinars, content marketing, and outbound sales programs. Leverage product positioning, persona research, market insights, and intent data to align campaign messaging and creative with optimal channels and buying stages. Manage the marketing funnel from top to bottom, optimizing conversion rates at each stage and driving qualified pipeline growth. Collaborate with sales to ensure alignment on lead scoring, qualification criteria, and seamless handoff processes. Develop and deliver compelling content that speaks to the unique needs and pain points of Ideal Customer Profiles (ICPs). Oversee executional details including timelines, budgets, resource allocation, and cross-functional coordination. Use data and analytics to measure campaign performance, communicate results, identify areas for improvement, and drive continuous optimization. Lead and mentor a small team of marketers and BDRs while working cross-functionally with the centralized marketing team. Continuously improve operational processes to streamline campaign production and increase efficiency. Stay aligned and in close communication with stakeholders across marketing, sales, product, content, enablement, and operations. Who You Are 10+ years of experience in B2B technology marketing , with at least 4 years working with US-based B2B technology companies . A strategic leader and an executional powerhouse – able to develop high-level marketing plans while also rolling up your sleeves to execute when needed. Data-driven and results-oriented , with a proven track record of driving demand and pipeline growth. Strong collaborator and communicator , comfortable working across sales, marketing, and executive teams. Creative problem solver who can think beyond traditional demand generation strategies to drive high-impact results. Comfortable working US East Coast hours to collaborate effectively with portfolio company teams. Why Join Basis Vectors? High-impact role with direct influence over revenue growth across multiple technology brands. Work in a fast-paced, entrepreneurial environment where your contributions will be recognized and valued. Opportunity to grow within a dynamic investment firm managing high-growth B2B SaaS businesses.

Position : Generalist Marketer Experience: 5+ years of US experience in content marketing, product marketing, lead generation, and campaign optimization (preferably within B2B SaaS). Location : Bangalore (HSR Layout) Job Type : On Role (Full Time) Mode of Work : Hybrid Mode Time Zone: US (Night Shift) Job Description Generalist Marketer to build and execute marketing initiatives, to drive events, brand awareness, lead generation, and customer marketing. This role is perfect for a hands-on, strategic marketer who thrives in a fast-paced startup environment and can balance content marketing, product marketing, event planning, and demand generation. If you love crafting compelling narratives, launching high-impact campaigns, and working closely with sales to drive business growth, we want to hear from you. Content & Product Marketing Develop and execute content strategiesincluding thought leadership pieces, case studies, blogs, one-pagers, and product messaging. Work with sales and product teams to refine positioning and sales enablement materials. Own the creation of marketing collateral that supports outbound campaigns and customer engagement. Events & Community Marketing Lead presence at major US insurance industry conferences, handling everything from logistics to engagement strategy. Plan and execute micro-events (private dinners, networking meetups) to foster relationships with underwriters, carriers, and brokers. Build and nurture an engaged community through targeted outreach and valuable content. Amplify events and community initiatives through media while securing industry recognition via PR and analyst reports like Gartner. Demand Generation & Sales Support Execute targeted demand generation campaigns to drive high-quality leads. Align marketing with sales to ensure a steady pipeline of prospects. Support ABM (Account-Based Marketing) initiatives with strategic content and outreach. Full Funnel Reporting & Nurturing Monitor and report on marketing funnel performance, building dashboards that provide actionable insights. Leverage data to identify trends, segments, and optimization opportunities across the GTM team. Craft targeted email campaigns to engage different CRM segments and convert warm leads into demo-ready opportunities. What You Need 5+ years of US experience in content marketing, product marketing, lead generation, and campaign optimization (preferably within B2B SaaS). Startup experience: comfortable operating in a fast-paced, high-growth environment. Experience in organizing and executing industry events, including conferences, executive dinners, and networking meetups. Strong skills in: Marketing automation tools (HubSpot or similar). Google Analytics & Tag Manager for performance tracking. Copywriting, UX, and designthe ability to craft compelling messaging and optimize the user experience. Bonus Points: Experience traveling to the US for industry events. Prior experience sitting in on client calls to understand market needs and pain points. Experience managing customer communities and engagement programs Interested candidates kindly share your CV and below details to usha.sundar@adecco.com 1) Present CTC (Fixed + VP) - 2) Expected CTC - 3) No. of years experience - 4) Notice Period - 5) Offer-in hand - 6) Reason of Change - 7) Present Location -

Tario is a cutting-edge startup, focused on revolutionizing outbound prospecting through AI agent-led automation. We're building an autonomous SDR (Sales Development Representative) solution that uses LLMs and intelligent agents to run outreach campaignsemail, LinkedIn, even voicepowered by hyper-personalized messaging. No templates. No static sequences. Just smart, dynamic conversations that convert.Were a lean, fast-moving team thats passionate about solving real-world challenges with practical AI. Role & Responsibilities Development and implementation strategies that help in the product growth. Interaction with users, perform market research, and develop the products. Product Strategy and Vision Laying out Web, Mobile (iOS, Android) strategy and roadmap. Multi-functional team collaboration to understand and prioritize requirements. Defining features & requirements. Conceptualization and detailed wire framing/prototyping. Writing user stories and grooming those with design and engineering teams. Agile Product Implementation. Strong understanding of recent & emerging IT trends and technical architecture. Product Marketing: Evangelizing, influencing and collaborating with the product marketing and communications team to ensure proper, informative, impactful engagement with the market through branding, blogs, e-mailers and white papers. Go-to Market: Conducting feature training and demo sessions with sales and support teams. Collaborating with product marketing and communication team for branding, blogs and product launches. Must-Haves: 24 years of product management experience, preferably in B2B SaaS . Full time MBA from a Tier 1 B-School Proving experience in building a commercially successful Complex Enterprise SAAS Software Product. Very strong logical thinking capabilities and analytical skills Ability to Visualize and conceptualize new ideas and solutions UI designing & prototyping (use of wire framing tools) Ability to manage teams and build close relationships with different team members and driving to success Nice-to-Haves: Exposure to agentic AI systems or autonomous AI decision-making workflows. Experience working with sales-tech or martech products. Understanding of outbound sales workflows and tools (CRMs, sequencers, etc.) Why Join Us? Be part of building a first-of-its-kind autonomous SDR platform from scratch. Work alongside AI/ML experts solving real-world challenges (hallucination, prompt tuning, and beyond). Operate in a lean, experimental environment where your voice and vision directly shape the product. Early opportunity to grow into a lead product role as we scale.

Zycus is looking for a Marketing Manager - Demand Generation. In this role, you will be required to leverage your understanding of the product, market and use cases to enable the company to sell better and faster. You will be involved in executing highly successful go-to-market strategies and delivering impactful narratives for our sales teams. Zycus is looking for a growth hacker responsible for driving go-to market activities. The incumbent would be responsible for performance marketing demand generation activities, with hands-on experience with managing LinkedIn campaigns, Google PPC/ analytics etc. You will work closely with marketing operations, sales, product, customer success and most other teams within the organization. What You ll Do: Understand the nuances of each market and develop market specific content & digital marketing plan to build awareness, interest, and consideration. Plan and manage integrated demand generation campaigns across different channels. E.g., email campaigns, PPC ads, LinkedIn paid campaigns etc. to build pipelines. Experience in Account Based Marketing campaigns (less about the technology, but more about the thought process) Planning and organizing roundtables & events (ground events / webinars) either own or 3rd party to generate leads. Optimize campaigns to maintain channel efficiency. Identify new channels for developing the sales pipeline. Generate relevant content covering whitepapers, e-books, case studies, blogs, research reports etc. Develop key partnerships with third parties like research houses, technology partners, knowledge partners etc. for running joint marketing programs. Build competitive intelligence and create shadow marketing programs. Identify relevant local PR / publications to drive branding initiatives. Teamwork & Collaboration Collaborating with internal stakeholders and cross functional teams to gather knowledge sources for working on all content and demand generation activities. External vendor and partner management wherever required. Engaging with industry influencers and creating a strong network of thought leaders What are we Looking For: A great marketer who can make a big impact and lead the growth of our business. 5-8 years of experience in B2B SaaS marketing (Growth/ Go to Market) with deep understanding and experience in building sales pipeline. Ability to bring in creativity to the role, while also being deeply data-driven and analytical in approach. Well-versed with marketing automation tools such as HubSpot, Salesforce etc. Hands-on experience with managing LinkedIn campaigns, Google PPC/ analytics etc. Excellent written and verbal communication skills Astute analytical ability should have a natural flair for working with large data sets and identify trends and patterns to enable data-driven decision-making. Should be an MBA graduate from a Tier I B-School Why Should You Join Us? 1. Cloud Product Company: We are a Cloud SaaS Company, and our products are developed by using the latest technologies like ML (Machine Learning) and AI (Artificial Intelligence). Our UIis in Angular JS, and we are developing our mobile apps using React. 2. A Market Leader: Zycus is recognized by Gartner (worlds leading market research analyst) as a Leader in Procurement Software Suites. 3. Move between Roles: We believe that change leads to growth and therefore we allow our employees to shift careers and move to different roles and functions within the organization. 4. Get Global Exposure: You get to work and deal with our global customers. 5. Create an Impact: Zycus gives you the environment to create an impact on the product and transform your ideas into reality. Even our junior engineers get the opportunity to work on different product features About Us Zycus is a pioneer in Cognitive Procurement software and has been a trusted partner of choice for large global enterprises for two decades. Zycus has been consistently recognized by Gartner, Forrester, and other analysts for its integrated source-to-pay suite. Zycus powers its S2P software with the revolutionary Merlin AI Suite. Merlin AI takes over the tactical tasks and empowers procurement and AP officers to focus on strategic projects; it offers data-driven actionable insights for quicker and smarter decisions, and its conversational AI offers a B2C type user experience to the end-users.Zycus helps enterprises drive real savings, reduce risks, and boost compliance, and its seamless, intuitive, and easy-to-use user interface ensures high adoption and value across the organization.Start your #CognitiveProcurement journey with us, as you are #MeantforMore

The role of a Product Manager for Vegetables in India involves overseeing and managing the Vegetables category within store operations team. This position is responsible for various aspects of the category to ensure its success and profitability 1. Key Responsibilities 1.1. Determine the range of Vegetables to be offered, considering factors such as customer preferences, regional demand, and seasonal variations. This involves selecting the right mix of Vegetables to meet consumer needs and market trends. 1.2. Oversee inventory levels of Vegetables to ensure that there is an adequate supply to meet customer demand while minimizing excess inventory and potential wastage. 1.3. Develop and implement pricing strategies to remain competitive in the market. This includes considering factors such as market dynamics, competitor pricing, and cost structures. 1.4. Collaborate with the category team to plan and execute buying activities for Vegetables. This include identifying the regional products in demand and collecting demand order for PAN India. 1.5. Stay informed about seasonal shift and Fresh produce in trend, Farmers plan of cultivation, and influnce for quality produce of Vegetables. 1.6. Monitor and manage the financial performance of the Vegetables category. This involves budgeting, forecasting, and analyzing sales and profit margins to ensure the category meets or exceeds financial targets. 1.7. Work collaboratively with cross-functional teams, including marketing, sales, operations, and finance, to achieve overall business objectives. Effective communication and collaboration are essential to ensure alignment across different departments. 1.8. Conduct Market Research. 1.9. Focuses on Farmer and Bulk producers out reach program to meet the sourcing demands. 1.10. Inventory Monitoring and Control considering the shelf life of product – Vegetables

Role & responsibilities 1. Sales & Growth Delivery Achieve net sales target and market share Business forecasting, projecting and driving desired results Identifying opportunities to build business 2. Distribution Expansion & Channel Development Ensure stable distributor network both in Urban and Non-Urban markets Set, Monitor and ensure achievement of brand wise, area wise distribution targets. Ensure proper identification, activation and management of wholesale and SS channel to improve indirect coverage Drive efficiencies on ground through right training of the team 3. Trade Marketing Execution Develop innovative plans to activate markets basis local knowledge and share with HO in a timely manner Ensure high-impact execution of trade schemes (visibility, POSM, retailer adoption) Maximize ROI and budget utilization on trade promotions 4. Market Intelligence & Competition Tracking Generate actionable market insights Drive timely interventions aligned with market dynamic 5. Team Leadership & Capability Building Coach, mentor and motivate field force to ensure performance maximization Ensure timely alignment of team on all initiatives and plans of the company Talent management and creating talent roadmap Preferred candidate profile MBA from premier Institute with 8-12 years of experience in Sales & Trade Marketing Must have experienced Team handling and Leadership role Experience of working in east region of India will be an added advantage

We are on the lookout for an accomplished Sales Manager to join our team in Ghaziabad, India. This full-time hybrid role offers the flexibility of some work-from-home opportunities. As the Sales Manager, you will take charge of developing and executing effective sales strategies, managing a dynamic sales team, and fostering strong client relationships while consistently achieving sales targets. You will identify and capitalize on new business opportunities, deliver impactful presentations to clients, and ensure exceptional customer satisfaction. Qualifications Proven experience in developing and executing successful sales strategies Demonstrated ability to lead and manage a high-performing sales team Outstanding client relationship management and customer service skills Exceptional communication and presentation abilities Strong proficiency in market research and identifying lucrative business opportunities Knowledge of capital markets and financial products is a significant advantage A consistent track record of exceeding sales targets Bachelor's degree in Business Administration, Marketing, Finance, or a related field