Franchise Manager

Job Title: Zonal Head Franchise

Department

Location

Employment Type

Reports To

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About Honeyman Foods

Honeyman is India's leading natural honey and bee-based products brand with a 40+ year legacy of quality and purity. As part of its aggressive expansion strategy, Honeyman is developing an all-India franchise network covering retail stores, cafs, and product distribution outlets. With health, wellness, and sustainability at its core, Honeyman aims to establish 500+ franchise touchpoints over the next 3 years through a strong, zonal leadership-driven franchise model.

Role Overview

The Zonal Head Franchise

FMCG, retail, or food & beverage franchise management

Key Responsibilities

1. Franchise Development & Expansion

Drive end-to-end franchise acquisition strategy in the assigned zone.

Identify potential markets, conduct feasibility studies, and finalize new franchise locations.

Lead franchise presentations, negotiations, and agreement closures.

Ensure adherence to brand standards and business model consistency during onboarding.

2. Zonal Business Leadership

Develop zonal expansion plans aligned with company-wide growth objectives.

Achieve quarterly and annual franchise acquisition targets.

Oversee revenue generation, profitability, and operational efficiency within the zone.

Implement territory performance reviews and action plans for underperforming units.

3. Franchise Partner Management

Build and maintain strong relationships with franchise partners.

Monitor franchise operations, marketing initiatives, and compliance with SOPs.

Provide business analytics support to partners to improve ROI and sales metrics.

Act as primary escalation point for franchise concerns within the region.

4. Cross-Functional Collaboration

Coordinate with Marketing for zonal promotional campaigns and digital lead support.

Partner with Supply Chain and Procurement for seamless inventory flow and vendor alignment.

Liaise with Finance for franchise billing, revenue tracking, and collections.

Support HR in training programs for franchise staff.

5. Reporting & Governance

Maintain detailed MIS reports on zonal performance and business pipeline.

Ensure compliance with company policies, franchise agreements, and statutory norms.

Submit periodic reports to management on growth KPIs, opportunities, and challenges.

Key Performance Indicators (KPIs)

Franchise Network Growth: Minimum 2530 new franchises annually in assigned zone.

Franchise Retention Rate: 90%+ year-on-year retention.

Zone Revenue Target: ?20+ Crores annual gross franchise turnover.

Partner Satisfaction Score: 85%+ satisfaction across franchise network.

Operational Compliance: 100% adherence to franchise SOPs and brand guidelines.

Required Qualifications

Experience & Background

Experience

Industry Preference

Leadership Experience

Business Scale

Educational Qualifications

Essential

Preferred

Technical & Functional Skills

Strong knowledge of franchise business models, licensing, and ROI analysis.

Proficiency in CRM, ERP, and sales tracking tools (Zoho, Salesforce, Odoo preferred).

Negotiation, financial planning, and stakeholder management expertise.

Understanding of retail operations, site selection, and territory planning.

Leadership & Soft Skills

Strong business acumen and analytical mindset.

Excellent communication and negotiation skills.

Ability to lead large, distributed teams and inspire performance.

Strategic thinker with execution excellence and accountability.

Willingness to travel extensively across the assigned region.

Compensation & Benefits

Base Compensation

Salary Range

Benefits Package

Provident Fund

Gratuity as per company policy

Travel and business expense reimbursement

Development Opportunities

Leadership development programs and business strategy workshops

Cross-zone project leadership assignments

International franchise exposure with partner brands

Representation at national franchise summits and industry events

Application Process

Required Documents

Resume with detailed franchise portfolio

Cover letter outlining regional experience and achievements

References from past supervisors or business partners

Interview Process

1.Screening Call (HR Discussion 30 minutes)

2.Technical Round (Franchise business case 60 minutes)

3.Leadership Assessment (Strategy & Territory Management 60 minutes)

4.Final Round (CEO & Board discussion 45 minutes)

5.Reference Verification

Employment Terms

Notice Period

Probation Period

Contract Type

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